Traditional Culture Encyclopedia - Traditional culture - What are the advantages of choosing to do WeChat business?
Reasons for choosing to do WeChat business: Doing WeChat business can not only make money, but also be independent of anyone and not be
What are the advantages of choosing to do WeChat business?
Reasons for choosing to do WeChat business: Doing WeChat business can not only make money, but also be independent of anyone and not be
Reasons for choosing to do WeChat business: Doing WeChat business can not only make money, but also be independent of anyone and not be a parasite in anyone's eyes.
Don't look at anyone's face; You can buy what you dream of having, instead of going to Taobao or going to a stall to pick a high imitation;
When you are sad, you can go to the most expensive restaurant and have a big meal, without worrying about the price on the menu!
You can throw a resignation letter to your boss and say, "The world is so big, I want to see it";
You can make money faster than your parents get old, and you can afford what they need in their next life.
So that they can talk big when Lao Wang shows off his son next door.
In order not to want any men, you don't have to do it! Many people are hurt by the word "make do"!
Five rules of wechat business
What is the fifth WeChat business? Wechat business spokesperson? Chen Yuxin, CEO of Kans WeChat business? Detoxification mask? At the event, put forward? Wechat business five? And call it? Article V5? . Improve the previous proposal? Wechat business three? The red line has been hotly debated in the industry, this upgraded version? Wechat business five? Go straight to WeChat business? Three noes, pyramid schemes, harassment? Are the three major issues defined from the perspective of industry professionals for the first time? What is WeChat business? .
Chen Yuxin said? Wechat merchants misunderstand the information shopping guide mode of social marketing. Wechat business is based on high-quality formal products, while Wechat business builds formal and limited channels, and the more pyramid-like channel levels, the better. It makes a profit by infinitely accumulating pyramid channel levels, regardless of products. Wechat business will be a new commercial civilization and a group consumption that will soon become a trend. I appeal to people in the same industry to care about healthy growth together? .
What is this? Article V5? Its text is as follows:
1, real demand, product quality assurance. Fakes are inferior, have no warranty conditions, and do not belong to WeChat business.
2. Use by yourself or your relatives. Sharing without experience is not WeChat's business.
3. Appropriate information control. Harassment is not about wechat.
4. The channel is at the normal level. Unlimited development of channel-level profit is not WeChat business.
5. For a better life instead of getting rich overnight. Success and big flicker are not things of WeChat.
Advantages of WeChat marketing First, the number of potential customers is huge.
Two years later, the number of users of WeChat has reached 600 million. Behind this huge data is a huge user marketing market that makes people want to talk, so that many businesses and many grassroots entrepreneurs are looking for a potential customer marketing platform on WeChat.
According to relevant data, the number of WeChat users is still increasing, and in the near future, the WeChat user group will grow stronger and stronger. Facing such a huge potential customer market, you are not interested. Either you have no business sense, or you have no business sense.
Second, the marketing promotion cost is low.
Traditional marketing and promotion costs are usually very high, while WeChat is marketed through a user-based platform. The use of the software itself is free, and there is no charge for using various functions. The generated online traffic is charged by the network operator with a relatively low traffic fee, which means that the registration, opening and use of WeChat are almost free, so the cost of WeChat marketing activities through WeChat is naturally low.
It's just that if you want to develop some advanced functions, you need to spend some money. At present, the packages of WeChat marketing on the market are relatively cheap. If the funds of grassroots entrepreneurs are slightly insufficient, then some skills and labor-intensive things can be used to make up for some vacancies in marketing and promotion.
Third, diversification of marketing methods.
The traditional marketing model is relatively simple, so the highlight of WeChat marketing lies in the diversification of its marketing methods. It not only supports text, but also supports voice and mixed text editing. If it is an ordinary public account, you can send text, pictures and voices in groups.
After authentication, the account has higher authority and can push more beautiful graphic information. Especially voice and video, can close the distance with users, make marketing activities more lively and interesting, and be more conducive to the development of online marketing activities.
Fourth, humanized marketing methods.
The official account of WeChat WeChat can actively push information or give users the right to choose. For example, users can choose something that suits them or interests them according to keywords. Instead of blindly forcing users to pay attention to some of your information.
Fifth, accurate users can be classified.
WeChat official account of WeChat can classify fans and manage them more diversified. We can push corresponding information or products for different types of users through background user grouping and geographical control, which means that different fans can be placed under different categories. When pushing information, you can push accurate information according to the characteristics of users, so that your promotion effect will get twice the result with half the effort.
Sixth, the arrival rate of information push is high.
The traditional hard promotion mode can not accurately control the arrival rate, nor can it guarantee its arrival rate. When we post a Weibo on Weibo, we are not sure whether the fans will see the pushed content and understand your message. However, WeChat is very intuitive at this point. We can clearly see the data such as the number of service people and the number of readers. Every message you push can reach your fans accurately, and the spread rate is higher than that of Weibo.
Ways and means for WeChat business to find customers: social software promotion.
It can be promoted on QQ groups, WeChat groups, blogs and other social apps and websites, such as posting related topics in blogs to attract tourists, and also doing various offline activities through these channels, such as gathering and singing K, so as to enhance the trust and friendly relations among friends in WeChat business and establish stable friendly and cooperative relations.
Method 2: Video promotion
Assemble the videos related to your own products and make a complete video by yourself, and add your own V number or QR code to promote the products. Videos usually attract people's attention!
Method 3: article promotion
Write an article or make good use of it, cleverly add your own micro-signal and QR code to it, and then post it to various forums, official WeChat accounts and article websites. The title of the article is that the key must be to achieve the effect of active forwarding by consumers.
Method 4: physical store promotion
If the product has a physical store, it will greatly increase the customer's goodwill towards you. Customers can be invited to buy products in physical stores and participate in store-related preferential activities. You can also print your QR code on the products you sell. Now scanning code has become a habit of people.
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