Traditional Culture Encyclopedia - Traditional culture - What kind of response does the magazine have in the media, and does it have corresponding readers?
What kind of response does the magazine have in the media, and does it have corresponding readers?
Magazine is a kind of traditional media, and we often refer to print media as traditional media. The printed matter here originally originated from the advertising industry. Because the advertisements in newspapers and magazines are all print advertisements. Compared with the emerging network media in recent years, the traditional media that regularly release information to the public or provide educational and entertainment exchange activities through some mechanical devices include TV, newspapers and radio. We usually call it "print media".
At present, his reaction is getting weaker and weaker with the development of Internet and mobile, but it does not mean that he has no influence, just like the influence of books, because e-books have received great influence. Generally speaking, it is in a declining state. Of course, there must be corresponding readers.
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