What is the digital marketing advertisement in the era of 1.0?

Digital marketing advertisement in the era of 1.0 is a marketing method to achieve marketing objectives by means of Internet, computer communication technology and digital interactive media. In terms of digital marketing 2.0 and 3.0, digital marketing in the era of 1.0 emphasizes the development of network and information. Digital marketing uses computer network technology as much as possible to explore new markets and tap new consumers in the most efficient, economical and accurate way. The scope of digital marketing is very wide, from the current fiery MarTech marketing technology with the help of big data and artificial intelligence to some common online Internet marketing methods such as information flow delivery, SEM delivery, content marketing and fission growth. It also includes some non-internet digital channels, such as TV advertisements, short messages and broadcasts, which belong to non-internet digital marketing channels. Digital Marketing 2.0 emphasizes the mobile Internet, and digital technology focuses on development, while Digital Marketing 3.0 is now a world of human-computer interaction, interaction of all things and intelligence. The development of digital marketing has changed the traditional marketing mode of enterprise marketing. With more and more platforms appearing in people's lives, people are more accustomed to digital devices and online platforms for consumption. Digital marketing activities have appeared in every corner of our lives. When you turn on your mobile phone to read books, watch videos, shop and socialize, you may see all kinds of things.