What are the three essentials of the Internet

(1) user-centered, Internet economy, is a user-centered economy. The Internet era, is an era of user sovereignty. Why? Simply take an example, what is the basis for our decision to buy a product in the past? Most of the time is advertising, manufacturers through the monopoly of content production and content dissemination to occupy the minds of consumers, consumers are passive acceptance, we call this manufacturer sovereignty. How do we buy now? On Taobao and Jingdong, the most important indicator to look at is the user reviews, and basically won't consider anything below 4.5 points. User reviews are word of mouth, which is given by the user, and the basis of our trust is the user. Manufacturers must give users to create real value and extreme experience, the user may give you a favorable review, so that this is an era of user sovereignty.

(2) data-driven, Internet companies, the essence is that they are all data companies. This is the view I have always had. Instead of Baidu being an Internet company, it is an Internet advertising company; instead of Jingdong being an Internet company, it is an Internet retail company. The products or business processes of these companies were the first to be data-enabled, and they became the first Internet companies. After dataization, many decisions can be based on data. On an e-commerce platform like Amazon, everyone sees a different page, and what products are recommended to what users in what locations are all told by data.

(3) ecological synergy, the original business behavior, basically linear, whether business-to-business interaction, user-to-user interaction or business-to-user interaction. But the Internet is a mesh form of existence, non-linear, making this interaction becomes multiple. For example, the original cell phone manufacturers and users of the connection is cut, the product is produced through layers of channels distributed to the user's hand, the connection between the enterprise and the user is very weak.