Traditional Culture Encyclopedia - Traditional culture - What are the benefits of traditional business?
What are the benefits of traditional business?
1, the traditional TV advertising marketing covers a wide range and the target audience is not specific, which makes it easy for some unplanned audiences to become consumers.
2. Face-to-face promotion can be targeted and adjust your marketing strategy in time according to the attitude of consumers.
3. E-commerce scams are frequent, giving people a virtual feeling, which is easy to cause consumers' distrust.
Second, the shortcomings of traditional business:
Traditional business is expensive, error-prone and slow, which greatly restricts the efficiency and scale of business activities.
The difference between traditional commerce and e-commerce
1, with different properties.
Traditional business means that users can use telephone, fax, letters and traditional media to realize business transactions and management processes. E-commerce is a commercial activity with information network technology as the means and commodity exchange as the center.
2. Different characteristics
Traditional commerce is characterized by many links, high cost and low efficiency. Electronic commerce is the use of electronic tools to engage in business activities.
3. Different ingredients
The traditional business transaction process is the actual operation steps and treatment process of the enterprise in the specific business transaction process, which consists of pre-transaction preparation, transaction negotiation, contract and execution, payment and liquidation. E-commerce is a business activity based on network communication technology. Governments, scholars and business people in different countries have different angles and degrees according to their status and participation in e-commerce.
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