In July, the sales of mainstream car companies were announced: Japanese brands were jubilant, and SAIC Volkswagen fell again.

In the traditional car buying thinking, July is the off-season of sales in a year, but this year is unusual. Many car companies have achieved quite gratifying results, especially Japanese brands with the highest sales volume. At the same time, in the ranks of independent models, brands such as BYD, Geely and Changan have also increased to varying degrees. However, among the joint venture brands, one company failed to achieve "positive change", that is, SAIC Volkswagen, which has been declining for several months. So, in the past July, how did the car companies perform? Today, we will find out.

Changan Automobile: The market picked up, and sales turned positive from June to July in 65438.

Among many car companies, the sales of Changan Automobile are very commendable! The author understands that in July 2020, the sales volume of Changan Automobile was 654,380+064,900, up 38.47% year-on-year; From June to July, the cumulative sales volume was 995,900 vehicles, a year-on-year increase of 6.04%. Compared with the decline of other brands, Changan Automobile's rapid recovery in July is not easy.

It is worth mentioning that the popularity of Changan Automobile is more due to the efforts of its own brands. Specifically, the cumulative sales of Chang 'an autonomous vehicles increased by 56. 15% to 8867 1 vehicle, and increased by 12.87% to 509074 vehicles in June and July. Among them, Changan CS75 sedan series is the main sales force, and CS55, CS35 and Changan Yidong models also contributed a certain amount of sales.

Geely Automobile: It increased by 65,438+05% year-on-year, and achieved the sales target of 45%.

In front of Changan Automobile, Geely Automobile is not in a weak position at all. According to the data released by Geely, in July this year, Geely's automobile sales volume was 1052 18, an increase of about15% year-on-year; From June to July this year, its cumulative automobile sales reached 63,566,400 vehicles, down about 14% year-on-year. According to the previous task of 1, 4 1, the actual completion rate is only 45%.

Although the sales volume has declined, at the previous performance conference, Geely said that it would not adjust its sales forecast for 2020. I have to say that there is still a lot of pressure for the brand to complete the remaining 55% sales in the next time. In terms of vehicle models, Job, Emgrand and Vision are all responsible for brand sales, and the sales volume of Lectra in July also reached 1533 1 set, which is not easy.

FAW Hongqi: Double sales, year-end task is full of difficulties.

Red flag sales rose, completely unexpected! In July, the sales volume of FAW Hongqi reached 1.75 million units, a year-on-year increase of 99%; During the period of1-July, the cumulative sales volume of FAW Hongqi was 87,500 vehicles, up by 108% year-on-year, continuing the "seven consecutive increases" since this year. At present, Hongqi brand * * * has six models on sale, including Hongqi H5, Hongqi HS5 and other hot-selling models. At the same time, Hongqi H9 has a good reputation in the industry.

Since 20 17, the sales volume of hongqi automobile has made a qualitative leap. You know, the sales volume of Hongqi Automobile in 20 17 was only 0.47 million, but this figure reached 33,000 in 20 18 and 0/02 million in 20 19 respectively. However, it is still difficult for Hongqi to complete the year-end sales task of 200,000 vehicles this year. After all, in less than half a year, the pressure to double sales is still great.

Dongfeng Nissan: Japanese sales ranked first, and Xuanyi Teana rose sharply.

In the past July, Nissan remained the single car company with the largest sales volume of Japanese brands. The data shows that Dongfeng sells 94,238 vehicles a day, up 13.5% year-on-year, setting the third best monthly sales record this year! In the Nissan camp, the highest sales volume is Sylphy. In July this year, Sylphy sold 468,565,438+0 vehicles, accounting for half of Dongfeng Nissan's sales.

But the author believes that such data is not a good thing for brands. Looking at Toyota and Honda, the two brands are very balanced in sales performance. At the same time, Teana also won 10 16 1 vehicle in July, a year-on-year increase of 20.5%. Although there is a gap compared with B-class cars of the same level, the growth of sales volume is also very gratifying for Nissan.

Honda bottomed out and Toyota rose against the trend.

After a brief defeat in June, Honda rose rapidly in July, with a year-on-year increase of 65,438+036,646 vehicles. Specifically, Dongfeng Honda sold 67,459 vehicles, a year-on-year increase of 65,438+065,438+0.7%; Guangqi Honda sold 6,965,438+087 vehicles in July, a year-on-year increase of 24.5%. As of July, the cumulative sales volume of Honda/KOOC-0/-July was 748,653 vehicles, down/KOOC-0/3./KOOC-0/%year-on-year.

In terms of vehicle types, Civic once again won the first place with a score of 20,000 vehicles. In addition, the sales of Accord, Binzhi, Hao Ying, Lingpai, CR-V and XR-V also exceeded the level of 10,000 vehicles. It is worth mentioning that in the following time, Honda Fit, Honda Hybrid Lingpai, hatchback Civic and so on. We will also strive to increase brand sales.

Compared with Honda, Toyota's domestic sales are more stable. Among them, FAW Toyota has 79,000 vehicles, a year-on-year increase of 40% (Japanese brands have the largest increase); GAC Toyota sold 74,561vehicle, up 20% year-on-year. It is worth mentioning that the Lexus field has achieved 22,325 vehicles, an increase of 38.6% over the same period last year.

Unlike hot domestic sales, Toyota is frequently cold in foreign markets. Data show that in the second quarter of this year, Toyota's net profit decreased by 74.3% year-on-year to 65.438+0588 billion yen. At the same time, its global sales volume also dropped by 32% to 65.438+0.848 million, especially in North America, Japan and Europe.

SAIC-Volkswagen: The only joint venture declined, and the gap continued to widen.

Since 2020, the sales of SAIC Volkswagen have been in a state of decline. Even in July, when many brands picked up, we didn't see this trend. According to SAIC's report, SAIC- Volkswagen sold 654,380+034,000 vehicles in July, down 7.65% year-on-year, which is the only decline among the current mainstream joint venture car companies. At present, the sales gap with FAW-Volkswagen is getting bigger and bigger.

The current situation of SAIC Volkswagen is closely related to the decline of its product competitiveness. The first place is "hitting the door". Taking its main sales models as an example, Passat and Tiguan L are worried in the collision of China Insurance Research. Secondly, SAIC Volkswagen's new car performance lags behind FAW-Volkswagen. Finally, unlike FAW-Volkswagen Audi and Jetta, the sales of Skoda, a brand owned by SAIC Volkswagen, showed a downward trend. All kinds of reasons together, it is not difficult to understand the reasons for the low sales of SAIC Volkswagen.

What is written at the back?

The rise in July is gratifying for most brands! However, under the new situation, the phenomenon of polarization is becoming increasingly obvious! The brand behind, with five months left, can only recover its performance by accelerating.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.