What is the new retail model of new energy vehicles?

The new retail model of new energy vehicles is to split the traditional 4S stores into experience centers, delivery centers and service centers, and open the experience centers to shopping malls closer to consumers.

Brand direct selling mode:

Let the car directly enter the hands of the terminal owner, break the dealer-level sales model, adopt the brand experience store as the basis, and provide one-stop services such as product ordering, production and sales without entrusting sales agents. Consumers can make an appointment and customize online.

Financial leasing mode:

According to the specific requirements of the lessee and the choice of suppliers, the lessor pays the capital to buy the leased property from the suppliers and lease it to the lessee. The lessee pays the rent to the lessor by installment. During the lease period, the ownership of the leased property belongs to the lessor, the lessee has the right to use the leased property, and finally the lessee can obtain the ownership of the leased property.