How do offline stores combine small programs to achieve new retail?

It depends on how the operator maximizes the relevance and drainage of small programs and offline stores. Let's introduce several drainage techniques to attract users, and then talk about transformation and precipitation.

1, open the nearby applet function and enjoy the free 5 km exposure opportunity. People 5 kilometers away can see your store. Now WeChat has upgraded the nearby applet to a nearby merchant, which naturally brings visitors and effective customers to the store.

2. WeChat official account related applet. After the association is successful, every time a new product is launched or an event is marketed, you can insert a small program card or a small program poster in the tweet of the official WeChat account to drain your fans to small programs and offline stores.

3. Give play to the community marketing of WeChat ecology, share the poster or activity map of the applet to the circle of friends/fans, and guide more people to forward the publicity by accumulating prizes.

4. Make good use of marketing functions to initiate fission, such as marketing plug-ins, such as grouping, spike, bargaining, distribution and live broadcast. Building a consumer-centered interactive experience weapon can help businesses attract effective fans at a lower cost.

You can try more, find a drainage method that suits you, and then pay attention to user conversion and repurchase.