What is traditional culture advertisement?

Traditional cultural advertisements refer to works combined with China traditional culture. Now the advertising industry in China, under the background of western culture, has been taking a creative route.

Traditional culture is a national culture that reflects national characteristics and features, and it is the overall expression of various ideological cultures and ideologies in national history. Every nation in the world has its own traditional culture. China's traditional culture takes Confucianism as its core, as well as Taoism, Buddhism and other cultural forms, including: ancient prose, poetry, ci, qu, fu, national music, national drama, quyi, traditional Chinese painting, calligraphy, couplets, riddles, shots, wine orders, two-part allegorical sayings and so on.

Combine advertisements with China traditional culture (zodiac, literature, festivals, drama, architecture, Chinese characters, traditional Chinese medicine, religious philosophy, folk arts and crafts, martial arts, regional culture, folk customs, costumes, etc.). ) 5,000 years of inheritance and evolution, not only carried forward the traditional culture and endowed it with new connotations, but also promoted advertising products by taking advantage of the situation and achieved a win-win effect. This is the perfect traditional cultural advertisement.