Traditional Culture Encyclopedia - Traditional culture - What are the traditional marketing strategies of Little Red Book?
What are the traditional marketing strategies of Little Red Book?
Little Red Book is a sharing platform in plain English. Many people share their used products in Little Red Books, or share their own experience strategies and so on. , attracting many people to pull weeds, which also makes many businesses see business opportunities, but it is difficult to market on Xiaohongshu, so this article will introduce Xiaohongshu's ultra-detailed operation strategy sharing, why not get it quickly? 1. picture This is not only a requirement for personal or brand image, but also the minimum respect for those who see your notes. Recommend several retouching software: Meitu Xiu Xiu, Fantu, Snapseed, vsco, Foodie, MIX, WeChat commercial watermark camera, PicsArt Yimei. 2. The first 22 words of the title will automatically be regarded as the title and appear in the previous paragraph. This is the "title party" we need to learn. Tip: It can be expressed in the form of numbers. In fact, people are far more sensitive to this number than ordinary words. To give two examples: "I lost ten pounds in 25 days" and "I think I spend 50 thousand to buy a 38-square-meter apartment and pretend to be 200 thousand", and an appropriate title party is helpful to recommend notes. 3.Tagging doesn't mean the tag added to our pictures, but of course it means the content of your little red book notes. Notes should also have their own subject keywords, so that officials can judge which category you belong to, such as clothing matching, such as losing weight, such as retouching, such as skill sharing. 4. Don't be too short in other words. If it is too short, your "label" will not be reflected, and you will not be able to write any high-quality notes. Of course, it can't be too long. Everyone is busy. Don't write like a composition. In addition, pay attention to the collocation of expressions, try to write vividly and add a little expression appropriately. This is the most basic point of playing the little red book. 5. The title of the little red book is not much different from the label mentioned above, but the coverage of this topic is a whole exposure, which is larger than the previous label, so choose a topic close to the notes. The choice of hot topics depends on the type of published works, such as sending weight loss notes and marking them as hot topics for weight loss.
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