Traditional Culture Encyclopedia - Traditional culture - Tea packaging design

Tea packaging design

There are many contents in the design of tea enterprises:

A, packaging design class

There are many kinds of packaging: 1, loose tea: inner small box or can packaging, outer box (gift box) packaging, outer box packaging, gift box paper outer bag design;

2. Pressing tea: tea bricks, tea cakes, tea, etc. And packaging paper design, outer small box design, carton design;

3. Design of seal label, small bag, loose tea inner bag and teapot.

Second, the tea industry tea exhibition series

Third, the enterprise internal health promotion design

Four. Corporate publicity materials pages, brochures, product publicity pages, etc. ...........................................................................................................................................................

Here, I want to introduce myself.

Taking tea merchants as an example, Huizhou tea merchants who are engaged in exporting tea have made great efforts to ensure the quality of their products from the acquisition of raw tea, tea processing to the final product packaging. Tea merchants attach great importance to the quality of raw tea of tea farmers. The raw tea they buy should be tender and tight, and they refuse to buy dead tea, rotten tea, broken tea and black tea.

Small and medium-sized enterprises can form differences in product categories, advertisements, packaging, tastes, prices, personnel, trading methods, brand image and so on. So how can enterprises form their own differentiation strategy? This can start with the functional value and emotional value of the product. Tea beverage is a popular traditional product. In the early stage of market development, due to less fierce competition and larger market space, it is more effective to use product functional differentiation. For example, the above-mentioned "rising sun iced tea" example is such a situation, and the innovation in product concept has gained a further advantage. There are similar examples in the beverage industry. Hainan Coconut Tree Group has developed in the domestic beverage market with its original coconut juice. Before it entered the market, this product was blank in the market, so coconut juice has the advantage of complete differentiation, plus the advantages of raw material origin and good marketing operation, "Coconut Tree Group" soon became one of the top ten beverage industries in China. There are many technologies and structures that can be applied in tea packaging design. Feel free to look at this professional packaging design company, which should help you:

Guangzhou Yindan Packaging Design Co., Ltd. is a professional packaging design company focusing on the food industry, and its service scope includes food packaging design and snack food packaging design. Silver bomb has only focused on one food industry for many years, which is a deep love and unshakable determination for the food industry! We thrive with brands and customers, help customers and help ourselves achieve a win-win situation for brands. We constantly communicate and analyze with customers, accumulate experience, and provide customers with high-level design. We have a professional planning and design team to accurately grasp the brand target consumption and market operation, and provide reliable technical support for your planning and design creation.