Traditional Culture Encyclopedia - Traditional culture - What kind of development trend will there be in the future after the door and window industry matures?
What kind of development trend will there be in the future after the door and window industry matures?
The development of door and window industry has distinct characteristics of the times.
There is an extreme shortage of consumer goods in social life. The first problem is the liberation and development of productive forces, which has spawned a huge market demand for doors and windows. The competition in the door and window industry mainly focuses on the primary productivity. Whoever can achieve mass production or even produce more products can quickly occupy market share. Delecque can guarantee the delivery of doors and windows within the delivery date according to the customer's order and under the condition of ensuring the quality.
20 18 where is the breakthrough point of the door and window industry?
First of all, the door and window industry is a "low concern and high participation" industry. Before the renovation, customers did not pay attention to the brands and products of the industry at all. Learn and buy the basic brain. A high degree of participation means that the purchase process is usually carried out by many people or even the whole family.
Secondly, not all products are suitable for online sales. The characteristics of transportation cost, overall collocation, professional design and high customization lead to obvious regional characteristics.
Moreover, sales channels no longer focus on location, and customer resources are the core. Starbucks first chooses the core business district, and then chooses the airport to open stores and even tourist attractions. Its strategy is not the flow of people, but the consumption habits of people. For door and window products, where is the consumer's behavior during decoration, and even the property offices around the community can open stores. In the era of mobile internet, the storefront is no longer important, and whether there are customer resources is the core. The difficulty lies in how to collect customer information, successfully establish relationships with customers and facilitate transactions.
Life goes on. In the long river of China's door and window industry development, many unique door and window brands have emerged. However, in the new journey, it is also time to think calmly about how to play and enhance the core competitiveness of their own development and snatch more customers from the trend, so as to live up to the long-term efforts and efforts of enterprises.
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