What are the contents of vi design manual?

VI design is a means to build a brand, which determines that the visual expression of VI design must be strongly supported by brand connotation. So what are the contents of vi design manual?

1, corporate logo: corporate logo is the basic and key part of vi design, which not only reflects the external image of the enterprise, but also carries the connotation culture of the enterprise, which must be explained in vi design manual.

2, standard color: Vi design itself is the design of visual system, so it is very important for the specification of enterprise standard color, after all, the use of color will directly affect the visual effect. In vi design manual, the content of color specification is also essential.

3. Standard font: Enterprises need to use various leaflets, billboards, etc. in the process of internal or external publicity. These fonts also need to have corporate characteristics. Vi design includes the determination and specification of standard fonts, which is also a very important content in the manual.

The vi design manual ends here.