Traditional Culture Encyclopedia - Traditional culture - Jingdong turnover amount exceeded 1 billion stores up to 16
Jingdong turnover amount exceeded 1 billion stores up to 16
Jingdong turnover amount exceeded 1 billion stores up to 16
Jingdong turnover amount exceeded 1 billion stores up to 16, "618" is not only a concentrated release of consumer demand, but also the entire society for the e-commerce and the value of the supply chain behind a re-recognition. Jingdong turnover amount exceeded 1 billion stores up to 16.
Jingdong turnover amount exceeded 1 billion stores up to 16 1
Starting from 8:00 pm on June 17, into the peak of the 28 hours of Beijing Daxing Jingdong "Asia One", an average of every 17 seconds a truck in and out of the park, the peak of every 2 seconds to be out of one.
At this time, more than 1,300 kilometers away from Yiwu, Zhejiang Province, put into use during the Jingdong 618 Jingdong "Asia One" is running efficiently, the maximum daily sorting capacity of more than 1 million pieces. Now in Zhejiang Province, which has three "Asia One", about 60% of cooking oil and laptops used by families each year are sent from the Jingdong logistics warehouse cluster.
Cities and towns, streets and lanes are bustling, roads are flowing, and factories are roaring.
Jingdong 618 in 2022 is even more different. Jingdong 618, realized the cumulative amount of orders over 379.3 billion yuan, Jingdong and partners *** with the support of thousands of industries to revitalize the economy and restore growth confidence.
26 stores order amount exceeded 1 billion yuan, the number of new products sales accounted for more than 20% year-on-year growth, more than 30 trend categories turnover increased by more than 10 times year-on-year growth, consumers purchased more than 42 million pieces of "green plan" green low-carbon goods; Jingdong hourly purchases, Jingdong to the home hand in hand with more than 150,000 offline In addition, Jingdong Hourly Purchase and Jingdong Home, in cooperation with more than 150,000 offline stores, the number of Jingdong Hourly Purchase users has increased by more than 4 times year-on-year, and Jingdong has issued a total of 700 million yuan of consumer vouchers to 15 local governments.
Behind the data, "the most beautiful human fireworks" is the best way to open the Jingdong 618, because of the epidemic, some consumers' living space and circle was once small, which also let them start to think of life to charge a little "electricity", driven by the 3C, home appliances, digital and other products. The company's sales of 3C, home appliances and digital products have increased, and the sales of devices related to the home entertainment scene have been booming.
Jingdong Supermarket, which carries the needs of consumers' lives, is fully committed to ensuring the supply of high-quality products in nine categories to meet the quality of life experience of one-stop shopping. The company's newest product is a new product that will be available in the marketplace for the first time in a long time," he said.
As this year's Jingdong launched a new fashion life selection collection mode, Jingdong new department store in the past 18 days has 531 categories turnover increased by 100% year-on-year, 9707 brands turnover increased by 100% year-on-year, Jingdong home offline store turnover increased by 4 times year-on-year.
"Online shopping, offline enjoyment" experience to drive the offline entity retail service industry revitalization. Xi'an Jingdong MALL, Jingdong electrical super experience store, Jingdong computer digital store to the store traffic increased significantly; Jingdong car club oil maintenance orders and beauty cleaning car care service package orders increased significantly year-on-year.
Supporting the boom in consumption is the "responsible supply chain".
In the view of Jingdong Retail CEO Xin Lijun, this year's Jingdong 618 is even more significant, because we are ushering in the "first year of supply chain value", which will be a year in which the supply chain's `value' is more widely and y recognized, and a year in which the relevant enterprises' supply chain capabilities are subjected to an extreme test, and a year in which the supply chain industry has ushered in important growth opportunities. It is also a year in which the supply chain capability of the relevant enterprises is extremely tested, and it is also a year in which the supply chain industry ushers in important growth opportunities.
Jingdong turnover amount exceeded 1 billion stores up to 16 2
June 19 news, Jingdong hourly purchase, Jingdong to home released 618 war report. 8 p.m. on May 31 to June 18, Jingdong hourly purchase, Jingdong to home dual-channel sales increased by 77% year-on-year, the June 18 single-day turnover exceeded 600 million yuan, a new record of the peak of a single day.
During the promotion period, the number of users who placed orders through Jingdong Hourly purchase increased by more than 400% year-on-year. The single average delivery time was shortened by 4 minutes.
Data from Jingdong Hourly Purchase and Jingdong to Home during the 618 period show that sales in the FMCG category broke through the historical peak, with sales of alcoholic beverages increasing by 184% year-on-year, and sales of mother and baby categories increasing by 100% year-on-year.
3C home appliances hourly, cell phone sales increased by 153% year-on-year, computer digital year-on-year growth of 101%, home appliances category year-on-year growth of more than 10 times.
In the supermarket category, Walmart reigns as the sales champion of supermarket chain merchants, with sales breaking the historical peak again on 618; Yonghui Supermarket's sales in the Jingdong Hourly Buying channel increased by 450% year-on-year, and CR Vanguard's sales increased by 650% year-on-year.
Partner supermarkets across the country have also seen growth in performance. during 618, Zhongbai Warehouse, Wang Zhongwang, and Ginza Supermarket all saw year-on-year sales growth of more than 150% in Jingdong Hourly Purchase and Jingdong Zhijia.
This year's 618, Jingdong Hourly, Jingdong to home, in Changsha, Yantai, Yibin, Zhongshan, Taiyuan, Zhengzhou and other cities, the joint government issued the same city consumption coupons, driving the participation of more than 5,000 offline merchant stores. In Changsha, for example, since June, Jingdong Hourly Shopping sales have increased by 179% year-on-year.
Hai Bo center stage SaaS system independently developed by Dada Group, during the 618 period, the Hai Bo system serves more than 7500 physical retail stores. The single average picking time of the system application stores was shortened to within 10 minutes, and the omni-channel sales generated by the service merchants increased by 385% year-on-year.
Jingdong's turnover amount exceeded 1 billion stores up to 16 3
2022 "618" has just come to an end. The latest data show that Jingdong platform "618" cumulative order amounted to 379.3 billion yuan, a new high. The number of products traded on Tmall's platform for county agricultural products increased by nearly 50% year-on-year. from June 1 to 18, the total time spent on live e-commerce broadcasting on Jinyin was 40.45 million hours, and the number of merchants participating in the activity increased by 159% year-on-year.
In the face of uncertainties such as epidemics and soaring parcel volumes, "618" is not just a concentrated release of consumer demand, but also a reawakening of society's understanding of the value of e-commerce and the supply chain behind it.
New experience to boost urban consumption
Netizens have been to the store live, young people scrambling to try to hit the trend of the place, the public, in addition to shopping on the site, you can also order online, by the offline stores located in the shopping mall shipment, to achieve the 1 hour delivery. This is the day of June 18, in the Huaguan shopping center located in Fangshan District, the newly opened Jingdong new department store Beijing's first consumer experience.
In addition to the online and offline consumer experience continues to integrate, the purchase of goods to the time limit from the next day, the same day, to the hours of up to, minutes of upgrading, but also inspire people's enthusiasm for consumption. 8:00 p.m. on June 17, the peak of the Jingdong "618" 28 hours to open in less than 10 minutes, the country's Jingdong hours of purchase of the first order has been delivered to the first place, the first order has been delivered to the first place. The first single purchase has been delivered:
Mr. Liu in Beijing's Chaoyang District received the nearby liquor franchise store speedy delivery of a mention of beer, Ms. Liu in Hangzhou, Zhejiang Province, received just ordered a Dyson hair dryer, in Xi'an on business to live in the hotel Ms. Deng received just bought a Shiseido skincare gift box,......, according to statistics, "618" is the first time to buy a single order, the first single purchase is the first time to buy a single order. According to statistics, during the "618" period, Jingdong Hourly purchase, Jingdong to home joint more than 150,000 offline physical stores to participate in the Jingdong "Hourly purchase" order the number of users increased by more than four times year-on-year.
During this year's "618" period, 26 stores on the Jingdong platform ordered more than 1 billion yuan, and the turnover of more than 30 trendy categories increased by more than 10 times year-on-year. In the 31 provinces/municipalities/autonomous regions of the country's purchasing power ranking, Beijing ranked 2nd in the country, the city's consumption power ranked 1st, the customer unit price ranked 1st in the country, eye-catching consumption power in the country at the forefront.
Direct broadcast to promote the recovery of the entity super
"I did not think that the old shopping malls such as Lufthansa also opened a live broadcast!" "618" the night, frequently brushing the live broadcast of the public in search of a good thing Zhang Xiaolin inadvertently brushed into the Lufthansa Friendship Shopping Center jitterbug live broadcast, can not help but emit emotion. Zhang Xiaolin is a native of Beijing, is located in Liangmaqiao Lufthansa Friendship Shopping Center was her childhood "high luxury goods" synonymous with, did not expect to meet now in such a fashionable and grounded way.
In fact, Lufthansa Mall has been quietly stationed in Jitterbug for more than half a year, and after experiencing a round of shopping promotions such as Double 11, Double 12, New Year's Day, and the Spring Festival, the former "newbie account" has grown into a "newbie account".
In recent years, the "618" spending spree has often started at the end of May. At that time, Lufthansa's mall was also temporarily closed due to the epidemic in Beijing. "Epidemic shutdown, offline income directly to zero, we have been through the live actively 'self-help', the store's cosmetics, home furnishings, bags are selling well. With the arrival of '618', we also took the opportunity to blow the horn of recovery."
Yansha Mall live team leader Xiao Shui told reporters. Starting from May 30th, Yansha planned 7 special live broadcasting activities involving cosmetics, bags, home, jewelry and other categories, with cumulative sales exceeding 10 million RMB.
Yansha has become a vivid sample of live e-commerce to help traditional business consumption recovery. With the help of multiple platforms such as Jingdong, Tmall, and Jitterbug, the consumption of many places gradually picked up during the "618" period.
Logistics new infrastructure to help rural revitalization
Starting from 8:00 p.m. on June 17, Beijing Daxing Jingdong "Asia One" into the peak 28 hours, an average of every 17 seconds there is a truck in and out of the park, the peak of the peak every 2 seconds to drive out a. At this time, more than 1,300 kilometers away from Yiwu, Zhejiang Province, in the "618" put into use during another Jingdong "Asia One" is running efficiently, the maximum daily sorting capacity of more than 1 million pieces.
In the increasingly upgraded logistics capacity to boost, "618" on the enthusiasm for consumption from the Beijing wave across the country. Thanks to the continued expansion of the new logistics infrastructure, the nation's county, town and village logistics reach capacity and service efficiency significantly improved, 94% of the county and 84% of the township consumers enjoy the same day or the next day to reach. With the help of logistics and live broadcasting and other forms of e-commerce, the revitalization of the rural economy has also become a bright spot in the "618".
Recently, Shaanxi Langao's "net red" Jingdong express brother Zhang Xiaohu has been on fire again. In addition to the regular courier orders, he has to be busy to help farmers sell loquats through the live broadcast with goods. In more than half a month's time, Zhang Xiaohu for the village three loquat big family sold more than 7000 pounds of loquat, for the farmers to generate income of more than 60,000 yuan.
Up to now, Jingdong Logistics has carried out supply chain services for more than 1,000 agricultural specialties and industrial zones across the country, effectively promoting the efficient docking of production and marketing, and comprehensively assisting the revitalization of the countryside. During the "618" period, the business volume of Jingdong Logistics' agricultural specialties program increased by 184% year-on-year.
On Taobao, the live broadcast of an ordinary farmer has become the hope of the whole village. From Jiaohe City, Jilin Province, "80" siblings Xu Xilai and Cai Jia, "618" every day during the busy live broadcasting and packing shipments, just a few days to sell the past nearly a month's sales. This year, "618", Tmall platform on average every day there are nearly 10,000 original live broadcasts, live broadcasts of county agricultural products in the number of commodities traded increased by nearly 50% year-on-year.
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