How to use the function of marketing channel to sell special products?

First, traditional marketing channels

There are many marketing channels for specialty products. Traditional sales include: hierarchical agency system, which can achieve the purpose of multi-provincial sales. Or specialty stores and franchisees. Or break into large chain stores and other sales models.

Second, e-commerce channels.

Through Taobao Tmall JD.COM Pinduoduo and other e-commerce platform sales, e-commerce platform sales, saving the cost of physical stores, logistics, warehousing, marketing personnel and other expenses. E-commerce platforms and traditional physical stores have higher profit points.

Third, community social e-commerce marketing.

Through QQ group, WeChat group, local forum community, etc. I can start marketing in Weibo.

At the same time, this is also a good marketing model, and you can conduct marketing through live broadcast platforms such as Tik Tok.

QQ group WeChat group marketing, you must know that many products with special regional characteristics, such as food specialties, are not liked by consumers in every region, but food specialties are the flavor of wandering abroad all the year round and unforgettable in the depths of memory. Food specialties are regional consumer goods. According to these characteristics, it is necessary to carry out targeted marketing in QQ group WeChat group marketing, such as QQ group, Beijing in xx and Beijing in xx.