How much is the $2,000 toy Jaeger Bear being hyped up to?

The Jaeger Bear is a hip toy from Japan,*** available in three sizes 100%, 400%, and 1000%. As Jaeger Bears have exploded in popularity, there has been a phenomenon of bear speculation. A size of 1000% of the block bear, hair price of 37,000 yen, equivalent to about 2,200 yuan, but in the domestic a shopping platform on the price of 31,009 yuan, a premium of more than 14 times .

It is understood that the "limited + co-branded" is the main reason why the value of the Jaeger Bear can be high, each generation of products have a limited number of products, while covering several hundred to tens of thousands of dollars of consumer price range, but the value of the collection is generally very rare. A bear can net up to tens of thousands of dollars if you get in early and sell it now.

Expanded

Tide toys are "fried" deep reasons:

Blonde blue-eyed pouting Molly dolls, with "X "X" style eyes, and skull-like head of the famous KAWS and fans called "block bear" 的BE@RBRICK......在市场上, these unique shape, full of personality, by the young people sought after The toys have a very trendy name - "hip toys".

Because it is given a higher artistic value and more rich trend elements, tide play is no longer the traditional impression of children's hands of toys, its target group is obsessed with toys for adults. The interest of these "big kids" in trendy toys is being transformed into a huge consumer power. At the site of a trendy toy show in Shanghai, a 1,000-meter-long line formed outside the door before the show even opened.

Deeply investigating the deeper reasons for the "hype" of trendy toys, it's just that some trendy toy brands and promoters are making full use of the psychological needs of young consumers to satisfy young people's gambler's psychology and curiosity with the "Blind Box" and stimulate the "series" with the "series" of toys. "Series" to stimulate young people's desire to collect, "co-branding" "limited edition" to meet the young people's bragging mentality. Under the fierce stimulation of the fancy marketing "combination punch", young people with "socialization, persona and pleasure" as the motive for consumption, began to "throw money at it", for the spirit of consumption madness! "The company's website is a great source of information about the company's products and services, and it's a great source of information about the company's products and services.

For young people, individuality and love of fashion are their nature, and it is good that the hot trend of playing brings new economic growth point. But if the tide of play is alienated into young people to compare the tools of bragging rights, wealth anxiety "money tree" or "after the wave" wallet "harvester", then it is not necessary.

CCTV.com - Jaeger bears were "fried" original price of 2,000 yuan to sell 30,000