Main industry: What's the difference between wholesale and retail?

The difference between wholesale and retail:

1, and their clients are different. Wholesalers are commercial organizations that serve distributors and manufacturers, and do not directly serve individual consumers; Retailers serve end consumers (individuals or groups). ?

2, the number and frequency of transactions are different. Wholesalers are trade activities for resale, processing and production, so wholesalers have a large number of goods, a large transaction volume and a low transaction frequency, which are capital-intensive industries; On the other hand, retailers usually trade sporadically with high frequency. ?

3, the status in the circulation process is different. Wholesalers are at the starting point and intermediate link of the circulation process. When the wholesale transaction ends, the circulation of goods does not end. Retailers are at the end of the circulation process. After the goods are sold, they leave the circulation field and enter the consumption field.

Extended data:

Retail refers to all activities of selling goods and services directly to the final consumers for their personal and non-commercial use. Many organizations, such as manufacturers, wholesalers and retailers are engaged in retail business. Most retail business is carried out by retailers.

Retail is a trading activity in which commodity operators or producers sell commodities to individual consumers or social group consumers.

The characteristics of retailers are: the number of each commodity transaction is relatively small, and the number of transactions is frequent; The goods sold are consumer goods, which are used for daily consumption after being purchased by individuals or social groups; After the transaction, the goods leave the circulation field and enter the consumption field.

Retail is an activity to provide goods and related services for consumers' final consumption; Retail activities not only sell goods to final consumers, but also provide related services; Retail activities are not necessarily carried out in retail stores, and some facilities and methods that are convenient for customers can also be used.

References:

Baidu encyclopedia-retail