What are the main ways insurance companies promote their business?

Currently, as a way of product promotion for most insurance companies, it is called product briefing meeting, or product briefing meeting for short.

This method began to appear in China around 1999 and was accompanied by Insurance companies are constantly improving and becoming more mature;

The initial product briefing meeting explains insurance products and introduces insurance concepts on-site to encourage customers to purchase products (the initial scale is usually organized spontaneously in small groups)< /p>

With the improvement of this method, insurance companies began to promote this model in a planned way. At the same time as product introduction meetings, on-site lottery draws, performances, meals, etc. appeared; there were even methods of organizing tours. Changes such as the way of holding meetings during travel;

Generally speaking, insurance companies or business personnel gather customers in this way, and impress on-site customers to purchase through strict organization and targeted product descriptions. .

As for the cost of industry conferences, they are generally shared between the company and business personnel. It is not ruled out that customers pay fees to attend the conference, but this situation rarely occurs.

Hope this helps!

Extended reading: How to buy insurance, which one is better, and step-by-step instructions to avoid these "pitfalls" of insurance