Yadi into China's rural market should be how the channel layout?

1. Reasonable positioning of the products and selecting products suitable for the rural market. Analyze the consumer demand in the rural market, understand the actual situation of farmers' families, and develop products with favorable price and stable performance to adapt to the rural market. At the same time, it is also necessary to research and develop different types of products for different agricultural fields, such as agricultural vehicles, agricultural machinery and so on.

2, multi-channel layout, develop sales channels. In the rural market, sales channels are very decentralized, different areas, different sales points have different product sales needs. You can cover the rural market through dealers, direct stores, e-commerce platforms, mobile APP, social media and other sales channels to improve product coverage.

3, the establishment of the promotion system, increase publicity. This can be done by organizing product demonstrations, publicizing the function and performance of the product, and carrying out rural cultural activities according to local conditions to increase consumer awareness and purchase rate.

4, with the local government, agricultural associations and so on to establish cooperative relations. Strengthen exchanges and cooperation with government departments, agricultural associations, etc., to develop targeted policies and measures, **** with the promotion of rural market development, improve brand awareness and influence.

5, often market research and feedback, and constantly adjust the strategy. Can be combined with market research data and consumer feedback, and constantly optimize product development, sales channel layout and promotional strategies, constantly adapting to the development and changes in the rural market, to maintain market competitiveness.