The basic process of roadshow

The basic process of roadshow is as follows:

1. Draw up a road show promotion plan, one or a series of staged activities (n events). Event planning can be made by the planner in the company, or a special event planning company can be invited.

2. Choose a suitable activity company. In the process of finding an activity company, we should pay attention to the qualification of the activity and ask whether the activity company has had similar experience. For the event itself, it is necessary to explain the requirements of roadshow activities to the event company, clarify the time and place, negotiate the price and reach an agreement. In addition, the requirements for the event also include the consideration of the organizer, the price and quality of the event materials.

3. Prepare for roadshow promotion activities (client).

4. Preparations made by the activity company for roadshow promotion activities.

Extended data

Roadshow notes:

1, explain the product and technical route clearly, and highlight the distinct competitive advantage.

2. The most important thing for roadshows is to show an honest and sincere attitude and not hesitate to answer questions. Of course, you can't pretend not to understand. If you don't understand or know, you must seek truth from facts.

3, gestures are natural, don't deliberately, moderately relax your limbs.

4. Competition time is strictly controlled. Players must complete the roadshow within the specified time, otherwise the next progress will be affected.

5. In addition, we should pay attention to the basic etiquette and dress code when defending roadshows.