The traditional stores to run their own online stores have what

Traditional stores running their own online stores are Xidan, Contemporary and Juntai. Most of Beijing's traditional department stores have opened online stores, such as Xidan, contemporary, Junta, etc., just move the mall to sell things online, the price is not cheaper. Contemporary Mall, a responsible person admitted that the traditional department stores to open online stores just to open up new sales channels, hoping to find a new profit growth point, "due to the lack of independent procurement and inventory, so the price advantage of the online store is not obvious." China E-commerce Research Center, an expert said that the earliest attempts to online business of Beijing Wangfujing, Shanghai Bailian, Guangzhou Department Store and other traditional department store enterprises, it now seems that its online business can not be said to be successful.