How to Promote Your Company's BusinessWhat are the ways to promote your business

How to promote a business

How to promote a business? PR Resource Network is honored to answer your questions:

1. SEM bidding ranking.

Very expensive, keyword bidding, pay-per-click? Including Baidu bidding, 360 bidding and Sogou.

2. Online advertising.

Alliance is known as big search along with sem.

3. Portal advertising.

Mainly refers to the four major portals of Tencent, NetEase, Sina and Sohu.

4. WeChat, private domain traffic.

WeChat advertising integrates multiple resources such as the circle of friends, official WeChat accounts, and small programs. , and has a huge number of users. It currently has a video number.

5. Information flow advertising.

For example, on news clients and apps, it appears in the form of content links in the browsing list. Click to jump to the ad landing page.

6. video patches.

Mainly advertisers' ads that appear on long video platforms such as Youku Aichiye Tencent before and during the pause of the main movie.

7. Soft ads.

Published in the form of graphics in the central media, business media or portal media to promote the business information of enterprises, soft implantation.

8. E-commerce advertising.

It refers to the advertisements placed by clients on e-commerce platforms such as Taobao, Tmall, Jinduoduo, etc. to get a large amount of exposure for their products.

9. Q&A ads.

The advantage of the short soft text published in the posting bar, know, 360 Q&A and other platforms is that it is well indexed by search engines.

10. Forum promotion.

Such as posting, Tianya, Cat Woo.

1. Self-media promotion.

It is the main App clients, Baike, Sohu, Today's headlines and short books, and so on.

12. bandwagon live.

Including Taobao live and TikTok bandwagon live.

13. Little red book seeding.

In the Xiaohongshu platform, generally a combination of keyword search and information flow, amateurs of the laying of the amount of adults of the amount of seeding with the search exposure to match.

14. microblog promotion.

Super fans, polyglot, open screen ads, hot search and so on. All are commonly used forms of promotion in microblogging.

Polybasin is the proliferation of Kol or celebrity-endorsed blog posts to Party A, which can be understood as microblogging infomercials.

15.SEO optimization.

Optimize the ranking of the official website, rely on the natural flow of customers, there is a long cycle, no maintenance is easy to lose the shortcomings, so the cost is not low.

16. Word of mouth marketing.

Mainly refers to Baidu's encyclopedia, library, experience, post, know and other platforms, the keywords included better.

17.Social advertising.

The main use of micro letter groups, qq groups, douban groups, circle of friends to advertise and get customers.

18. Baidu drop-down box association word optimization.

19. B2B website promotion.

such as Alibaba.com, HC.com, resources.com, China eight suppliers. , on which the supply is posted.

20, short video promotion.

Record creative videos and post them to themtoAautoQuicker for attracting traffic.

21, mass mailings.

The advantage is cheap, the disadvantage is that spam ads are easy to shield, low open rate.

22. Mass SMS.

Similar to mass email.

23. kol/koc marketing.

Mainly to find some fans Tuba, amenable to their own products. Such as the official account of WeChat, Weibo, BeiliBeiLi Upmaster, XiaohongShu da person, etc., this is more comprehensive.

24. official website construction.

Establishing the official website of the enterprise is convenient for customers to contact. Equivalent to the opening of the green channel.

25. The promotion of classified information.

58.com, Jiji.com, People.com and other classified information platforms have a large number of users.

How to do marketing for business?

It can be understood as understanding the performance indicators of the product, the scope of use, etc., to do webcasts or visit customers

What does business promotion include?

Promotion system

1, brand project promotion planning

1.1 image elements to promote (standardized image output)

1.2 strategic price system to build (product pricing system)

1.3 marketing channel resources to establish (brand, product output channels)

1.4 brand hype concept (to create a focus with the news effect)

2. Promotion Strategy

2.1 Phased promotion division plan

2.2 Phased promotion implementation plan

2.3 Online/offline promotion strategy

2.4 Differentiated promotion strategy (highlighting the product's differentiated selling points)

2.5 Event promotion strategy (combining hotspots to create a short term effect)

2.6Experiential promotion strategy

3, media publicity

3.1Internet new media communication (app, e-commerce platforms, community platform advertising)

3.2Traditional media communication (TV, outdoor advertising, radio, etc.)

4, word-of-mouth publicity

4.1Brand user experience

4.2Brand user experience

4.2Brand user experience

4.2Brand user experience

4.2Brand user experience

4.2 Product seeding

5, public **** activities

5.1 Brand implantation promotional activities

5.2 Brand title, film and television implantation, etc.

5.3 Brand crossover, ip co-branding

5.4 Brand implantation promotional activities

6, nodal activities

6.1 Stage Nodal activities

6.2 festive activities

6.3 conference, investment meeting, etc.

7, hot spot communication

7.1 manufacturing hot spot publicity

7.2 combined with the hot spot, grafting the brand

How to do business promotion skills?

Business promotion tips, including. Business customer identification as well as business promotion advertising. Production.