Traditional Culture Encyclopedia - Traditional culture - Whose company is Pinduoduo?
Whose company is Pinduoduo?
Pinduoduo is a third-party social e-commerce platform focusing on C2M group purchase, which belongs to Shanghai Mengsou Information Technology Co., Ltd. and was officially launched on September 20 15.
Pinduoduo, with the original social grouping as the core model, focusing on tens of billions of subsidies, agricultural products going up and good goods of origin, was officially listed on the Nasdaq Stock Exchange on July 20 18.
June 65438+1October 65438+September 2022, Hurun China Top 500 was released, and Pinduoduo ranked 12.
Users in Pinduoduo buy the goods they need at a lower price by initiating group buying with friends, family and neighbors.
Pinduoduo gathers the strength of more people to buy better things at lower prices.
On July 20 16, users in Pinduoduo broke through 100000000000, and obtained the second round of financing of11000000000000 USD led by IDG Capital, Tencent and Gao Rong Capital.
The reason for the second-level punishment for many products is:
1, complain.
This includes brand complaints and logistics complaints. If you accidentally receive complaints from buyers, and the higher the complaint rate, the more likely you are to be punished by Pinduoduo, especially big brands. Therefore, we should ensure the quality of goods and services. Although logistics is inevitable, we can choose some cost-effective logistics companies to minimize logistics complaints.
2, guess the credibility.
The reputation of hype here is like replacing a marketable commodity with a new product. Although this can make you more profits, you will violate the regulation of more products and be punished by the second level of more products. If you don't get a new product in a month, the loss will definitely be more.
3. Wrong category.
If you put the baby in the wrong category, such as clothes in electrical appliances, don't think that this will bring you more traffic. Babies in the wrong category will not have high weight, and there will be no traffic. Not only that, but also you will be punished, not worth the loss.
4. The dispute rate is too high.
The dispute rate is a headache for every buyer. Sometimes I met some malicious buyers or misunderstood the dispute rate, so I had to swallow the bitter fruit when Pinduoduo failed to appeal. Once the dispute rate reaches a certain ratio, you will be judged as second-class punishment by Pinduoduo, so pay attention to discuss the problem with the buyer.
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