What is the process of network marketing?

1, establish a brand. Enterprise marketing planning indicates that the main task of network marketing is to establish and promote enterprise brands on the Internet, and the brands of some well-known enterprises can also be extended online. These marketing consulting companies can also help general enterprises to establish brand image quickly. The construction of network brand is based on the construction of enterprise website, and through a series of promotion measures, it achieves the cognition and recognition of customers and the public to the enterprise.

2. Website promotion. Website promotion is one of the most basic functions of planning companies. Some people even think that network marketing is website promotion, which can be said to be the core work of network marketing.

3. Information release. No matter which marketing method, the result is to pass the information to the target population. The means of information transmission in network marketing is naturally spread through the network, the website is the carrier of information, and information release is also the basic skill of marketing consulting companies.

4. Sales channels. Shanghai Planning Company believes that an enterprise website with online trading function is itself an online trading place, and online sales is an extension of enterprise sales channels on the Internet. The construction of online sales channels is not limited to the website itself, but also includes online stores built on the comprehensive e-commerce platform and different forms of cooperation with other e-commerce websites.

5. Online survey. Online market research can be done by online questionnaire or email. Compared with traditional market research, online research has the characteristics of high efficiency and low cost. Through online research, we can accurately obtain market trends and consumer consumption characteristics, so that enterprises can pay attention to consumers' interests according to these information and adjust marketing strategies in time according to market changes. Therefore, online research has become one of the main functions of online marketing.

Brand marketing consulting company said that the significance of developing network marketing lies in giving full play to various functions and maximizing the overall benefit of network operation. Therefore, it is inappropriate to deny the role of online marketing just because some aspects are not effective. The function of network marketing is realized by various methods of network marketing, which are not independent of each other. Faced with so many planning companies and marketing consulting companies, it is very necessary to choose the most suitable planning company to help enterprises carry out online marketing, which may help your enterprise to establish brand advantages quickly.