Traditional Culture Encyclopedia - Traditional culture - The proliferation of e-commerce, affecting the business of brick-and-mortar stores, is it necessary to properly limit?
The proliferation of e-commerce, affecting the business of brick-and-mortar stores, is it necessary to properly limit?
Now the era of rapid development, most of the original is the traditional brick-and-mortar business, but now the development of e-commerce everywhere is e-commerce, has seriously affected the business of brick-and-mortar stores, the need for appropriate restrictions? I think there is no need, because on the one hand, the market has its own laws, on the other hand, as long as the user is good, why limit it? In addition to this, people should be innovative and learn to adapt to the next with specific instructions. 1. The market itself has its own laws.
We are now developing a market economy, what is a market economy, is to allow the market to play its proper role, for example. There was a brick-and-mortar store selling socks, but now suddenly there is an e-commerce store, the original brick-and-mortar store sells socks for more than 10 yuan, the e-commerce store sells them for 10 yuan for two pairs, in this way, everyone will make purchases on the e-commerce store, and it will also promote the transformation of the brick-and-mortar store, so that's the general law of the market, and we shouldn't intervene. 2. As long as it's good for the users, there is no need for us to intervene.
Whatever business we do, the pursuit is actually better for the user. It turns out that we buy a piece of clothing is very expensive, and the quality is not good, but with the rise of e-commerce, we users buy things better and better, but cheaper and cheaper, so it is good for our users, why do we want to stop e-commerce? 3. Brick and mortar stores should also learn to innovate and adapt.
Electricity is a new industry, in itself, there is nothing wrong, the business of the physical store is not good, just by the competition, but the physical store can also learn to innovate, such as the physical store to learn to use the Internet for marketing, learn to adapt, the physical store can also live with goods, so that their business becomes better and better.
In short, now the proliferation of e-commerce although it affects the business of the physical store, but I think there is no need to limit, on the one hand, the market has its own laws, we should let the laws of the market to decide, and secondly, since it is good for the user, we have even less need to intervene, the physical store should learn to innovate, and constantly adapting to improve their competitiveness.
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