What's the difference between pushing and selling?

Sales has a whole set of processes, including pre-sale, in-sale and after-sale. The booth is a one-time deal, just before and during the discount.

Push mainly depends on crowd tactics and stops in a fixed area. The advantage of this method is that you can face your customers face to face and see their reactions with your own eyes, and you can stop the business promotion of brands and stores in an astronomical area; Disadvantages are poor accuracy and strong dependence on manpower and material resources.

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Face-to-face sales emphasizes the interaction between two people, that is, the interaction between sales staff and customers, but not all pushers interact with customers, such as handing out leaflets, and customers take them and leave, which does not necessarily belong to face-to-face sales.

And if the sales staff set up a small table outside, they will not only distribute leaflets to customers, but also introduce products to customers or sell them directly (counter sales staff, etc.). ), then there will be interaction between the two, so this is the push of face-to-face sales.