Typical case of service-oriented manufacturing

Equipment manufacturing industry is a typical service-oriented manufacturing industry. Most equipment manufacturing enterprises are in the production organization mode of MTO II, that is, the corresponding customers are relatively fixed, and a set of service system formed around products is relatively mature and stable, such as internal support links such as sales, procurement and transportation. There are obvious differences between order manufacturing and traditional batch manufacturing in equipment manufacturing industry in production organization mode, as shown in the following figure 1. Equipment manufacturing enterprises have been diving in product manufacturing for many years, which is essentially the group closest to customers. However, from the overall level of the industry, due to the low degree of marketization, the external service ability of enterprises needs to be further improved.

At present, there are signs that equipment manufacturing enterprises in China are transforming into service-oriented manufacturing. For example, China's agricultural machinery and equipment are mostly small and medium-sized low-end products. In order to avoid homogenization competition in the market, many agricultural machinery enterprises turn to selling foreign brands as agents. Since entering the 2 1 century, some listed groups or private enterprises have increased their investment, slowly independently developed and produced domestic products, and at the same time paid attention to the improvement of regional market service capabilities. In addition, large group enterprises have certain advantages in capital and industrial chain, and the product manufacturing system has derived new service models, such as financing and leasing, which is also the innovative direction for enterprises to seek service-oriented manufacturing transformation.