Traditional Culture Encyclopedia - Traditional customs - How does making money start with new ideas?

How does making money start with new ideas?

A businessman can move forward far and near, depending on his concepts can keep pace with the times. If you hold on to old ideas and don't change your ideas in time, you won't be able to make a difference in the business world unless you encounter a good thing that falls from the sky.

Businessman to have the world's newest and fastest concepts, businessman to adapt to the situation in a timely manner to update the concepts. If you always hold on to old ideas, you will always lag behind the development of society, and will always be eliminated by the times.

The reason why Wenzhou merchants can get rich lies in their concepts can always keep up with the development of the times and ahead of the times. How far a businessman can advance depends on whether his ideas keep pace with the times.

Yang Lan once said: "Some things can not be this way or itself is not this way, just too many people, too many times, according to too the same way of life to live. In fact, a lot of habits can be broken, because a lot of things are set up artificially. For example, giving birth to a child, American women never sit on the moon, take a bath after giving birth, and I have never heard of anyone falling ill. Therefore, traditional habits often prevent many people from creating and playing. I especially believe in the saying: 'Breaking the mindset is the beginning of success.'"

In 1945 Wilson, an American entrepreneur, hired an expert at great expense to invent a photocopier, which was patented and put into mass production. Originally, Wilson could have made a fortune by selling this new product, but he was far from satisfied with these, but instead, according to modern marketing concepts, the cost of only 2,400 U.S. dollars of the new photocopying machine priced at 29,500 U.S. dollars for sale, the profit is far more than the scope of the law allows, the authorities banned from selling. Wilson knew full well that with such a high price tag, of course no one would ask for it or it would not be allowed to be sold at all, however, this was exactly his purpose, because in this way, the development of leasing services would be completely legalized. Sure enough, because of this copier effect is excellent, unique at the time, its rental service is very popular, and leasing profits than the sale of products dozens of times higher, Wilson has become the king of the copier of the waist rich.

Hong Kong tycoon Henry Fok holds the notion that "a person's success as a businessman is not taken from society, but given to society ......" "Hong Kong people who have the ability to earn foreigners' money, not in the compatriot's money bags!" "Taking ready money to do business is not considered brilliant, to utilize other people's money, it does not matter if there is interest, make more money than interest!"

Once, Fok Ying-tung was ready to open a hotel, he had never done this business, many people advised him to think twice before acting, do not be too risky. Fok Ying-tung's younger brother said something to the famous architect Yu Chun-nam: "Fok Ying-tung likes to play soccer, he takes everything as a game, on the field there are two possibilities to win or lose, he is ready to lose, and not ready to win. He is prepared to lose, not to win. In the business world, too, if you run a hotel, you should be prepared to lose, as long as it is good for the community. Fok Ying-tung key to doing business is the first to lose; the second to find out where to lose; the third to reduce the 'lose' factor ...... to the time when there is no 'lose', win! "

In terms of updating concepts, China's modern national businessmen have made great achievements. Zhang Zhenxun, an overseas Chinese entrepreneur who dared to compete for the world's first, was the founder of Yantai Zhangyu Wine Company, China's first mechanism winery. With his meticulous social insight and the aim of "serving the society and winning the trust of the people", he carefully planned and strictly controlled the raw materials, formula, process and storage of wine, thus producing the best wine. In order to open up sales at home and abroad and compete with foreign and domestic wines from Britain and France, Zhang Zhenxun paid attention to the study of consumer psychology and emphasized the use of various forms of publicity for Zhangyu products. In addition to newspaper advertisements, the company also erected large road signs at stations and wharves, and during festivals, it used new cars with giant bottles to publicize its products on the streets and gave away one or two small bottles of brandy along the way. The glass factory attached to the company specializes in making glass wine cups, plates and such tableware engraved with the words "Presented by Yantai Zhangyu Brewing Company" for use in restaurants and hotels, and printing promotional brochures and inscriptions by celebrities in foreign countries, which are widely given away. High-quality wines coupled with innovative and vivid publicity ideas made Zhangyu wines win gold medals in the Panama-Pacific Wine Competition in 1915.

This is true for almost everyone who has been able to constantly deny himself or herself and has been able to make progress. For example, the world-famous American genius investor Warren Buffett, who started out with 10,000 dollars to make stock investments. Initially, he lost money when he did stocks, but he constantly updated his concepts and changed his investment methods. over 40 years, he has earned himself a fortune of more than 36 billion dollars.

There is a kindergarten in Beijing called "Transparent" Kindergarten. The entire kindergarten house and outside the children's activities in all corners of the field are installed a camera probe, the image directly into the computer, so that the child's parents can at any time, online to see their children in the kindergarten learning life situation. This conceptual innovation, so that the "transparent" Kindergarten in the fierce competition in the market firmly rooted.

Today's businessmen are faced with the challenges of economic globalization and new technological reforms, no one can predict the future, no one dares to determine what the future is like, but no matter what happens, the businessman has at least two basic choices: to change the concept of timely so that we can do business to make money more secure; continuous study, practice, awaken more business potential, so that businessmen's business to make money more clever, more successful! The most important thing is that we have to change our mindset in time to make our business more secure!