Traditional Culture Encyclopedia - Traditional customs - value orientation
value orientation
It refers to the basic value position, value attitude and basic value orientation that a subject holds when facing or dealing with various contradictions, conflicts and relationships based on his own values. Value orientation has practical character, and its prominent role is to determine and dominate the subject's value choice, so it has great influence on the subject itself and the relationship between the subject and other subjects. Rationalization of value orientation is the belief of progressive mankind.
Kluckhohn and Strod Baker (196 1) summarized five value orientations, including three types:
(1) The concept of inherent characteristics of human nature (bad, mixed with good and evil, changeable).
(2) the concept of the relationship between man and nature, ghosts and gods (man obeys nature, man and nature live in harmony, and man rules nature).
(3) Time orientation of life (focusing on the past, focusing on the present, focusing on the future).
(4) Views on the nature of self (emphasizing existence, letting nature take its course and emphasizing behavior).
(5) Views on interpersonal relationships (solitude, cooperation, individualism).
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