What is the future development prospect of the automotive aftermarket?

With the rapid development of China's social credit system, logistics system and e-commerce system, the market size of e-commerce industry in China's automobile aftermarket has increased year by year, and the market has begun to provide kinetic energy. However, in terms of penetration rate, the proportion of e-commerce transactions in China automotive aftermarket is still low. However, under the background of the development of commercial operation process in the future, it is expected that the penetration rate will gradually increase while the scale of e-commerce transactions in the automotive aftermarket continues to grow.

Companies related to the e-commerce industry in the automotive aftermarket: Lechebang, Zhongchi Automobile Service and Automobile Service. Com, Chediandian, Bosch Auto Union, Guazi, Hutu Auto Maintenance, Auto Superman, Auto Maintenance, etc.

This paper contains core data: the market size of China automobile aftermarket and the e-commerce transaction size of China automobile aftermarket.

With the rapid development of the Internet in recent two years, I want to move the automotive aftermarket to the Internet, and realize the dream of scale and branding through the combination of online and offline. Therefore, e-commerce in the automotive aftermarket has mushroomed. The main participants in the automotive aftermarket e-commerce industry mainly include traditional automotive aftermarket industries, platform-based automotive aftermarket e-commerce, self-operated automotive aftermarket e-commerce and third-party platforms.

Market position of e-commerce industry in automobile aftermarket

According to china automobile dealers association and China, overall, in 20 17 years, the size of China's automobile aftermarket exceeded one trillion yuan, with a market size of 1.07 trillion yuan. From the perspective of industry growth rate, since 20 17, the growth rate of China's automobile aftermarket has shown a downward trend, but it has maintained a rapid growth overall. In 20 19, the automobile aftermarket scale increased to 1.33 trillion. According to Deloitte's relevant forecast, the automobile aftermarket in China will be around 1.4 trillion in 2020.

In recent years, the growth trend of automobile sales in China has slowed down, the industrial value chain has gradually shifted to the automobile aftermarket, and the growth trend of automobile aftermarket scale is strong. OEMs, parts manufacturers and dealers began to lay out their own after-sales services to ensure the service quality of auto parts and stores, and through cooperation with the Internet platform, they accelerated the process of internetization of stores and increased the passenger flow of stores.

According to statistics, from 20 13 to 20 19, the scale of e-commerce transactions in China automobile aftermarket showed a continuous growth trend. 20 1 1.47% compared with the same period of last year, the transaction scale of e-commerce in China automotive aftermarket is about 80 billion yuan, and it is estimated that the transaction scale will increase to 90 billion yuan in 2020.

According to the change of e-commerce penetration rate in automobile aftermarket, the penetration rate of e-commerce in China automobile aftermarket showed an upward trend from 20 13 to 20 19, but the proportion was still low. In 20 19, the penetration rate of e-commerce in China automotive aftermarket was 6.00%, and it is expected to be 6. 17% in 2020.

Development prospect of e-commerce industry in automobile aftermarket

At present, China's automotive aftermarket e-commerce is in the primary stage of development. With the rising marketing cost of traditional automobile aftermarket enterprises and the impact of e-commerce on other platforms, the e-commerce operation process of traditional automobile aftermarket enterprises is gradually accelerating. According to relevant research data, it is predicted that by 2025, the penetration rate of e-commerce in China automotive aftermarket will be further improved. It is predicted that by 2026, the scale of e-commerce transactions in China automotive aftermarket will increase to 2082, with a compound annual growth rate of about 65,438+05%.