Traditional Culture Encyclopedia - Traditional customs - What is a marketing strategy?
What is a marketing strategy?
The content of marketing strategy mainly consists of three parts, including target market strategy, marketing combination strategy and marketing expense budget. From the process of marketing management, marketing strategy can also be divided into three stages, namely, marketing strategy planning, marketing strategy implementation and marketing strategy control.
Among them, marketing strategic control generally includes three types: annual plan control, profit control and strategic control.
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