Traditional Culture Encyclopedia - Traditional customs - Analysis on the high realm of sales
Analysis on the high realm of sales
The high realm will carefully screen your requirements and even take care of your future development. We don't sell products, but work with customers to help them plan the present and the future from his perspective. In the early stage, positioning, strategy, market, image, promotion and so on are more important. Just like a war, it will be very enjoyable for the two armies to break the enemy.
The real master will take advantage of and even create a situation in which the enemy will fight with us at the time and place he plans and in the way we plan, which is basically equivalent to automatically coming to accept the slaughter and even defeating the enemy without fighting. I can't see any lotus flowers. Unconsciously, the opponent has no way out.
In fact, I am also working on a project at present. I just set up this bureau, which is very enjoyable. Please don't ask me for details, it's not convenient to say when laying out. I dare not say that I am a high-level player, and I am constantly exploring and learning. To sum up, low-end sales sell reality (product, performance, price, service, etc.). ), not to say that it is not important, this is the foundation.
High-end sales sell the future (sense of substitution, win-win solution, sense of honor, psychological suggestion planning, dream realization and so on). ).
The highest level of sales is to gain the trust of customers quickly. There are also different ideas. Getting trust quickly is the only way to the highest level. (customers don't trust what you say for nothing) but this is not the highest level in itself. We are not selling products, but dreams.
Instead of describing the product, let the customer substitute the state of use or contact with the product, and give play to the positive and beautiful imagination of the customer. For commercial products, we are not selling products, but solutions and solutions.
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