Traditional Culture Encyclopedia - Traditional customs - Channel distribution management scheme

Channel distribution management scheme

The channel distribution management scheme mainly involves the following contents: 1. The selection, encouragement, evaluation and adjustment of channel members such as middlemen are the most important parts of the channel distribution management scheme, and most enterprises have taken many detours in this respect. Who will be the middleman? How to define and standardize the price policy responsibility and sales authority of channel members? How to implement the incentive and assessment system for channel members? This series of problems are all important contents of enterprise channel distribution management scheme. Second, establish and improve the channel distribution cost management and internal control mechanism. After the management of channel members is completed, enterprises should also spend energy to manage channel distribution costs and establish and improve internal control mechanisms. Through the timely monitoring of capital flow, the accuracy, reliability and integrity of financial data are ensured, and the effective docking of finance and channel business management is realized. Third, the planning and implementation of channel distribution management informationization channels have been broadened, and the smooth flow of information is particularly important. It is a reality that modern enterprises must face to bring the planning and implementation of channel distribution management informatization into the channel distribution management scheme. In recent years, Huawei and other outstanding enterprises that have made remarkable achievements in channel distribution management informationization have appeared in China. Under the market demand, corresponding industry-oriented or specialized channel management information products have emerged, such as U9 distribution and channel management solutions of UFIDA. Therefore, enterprises in China have more choices and optimization space on the road of channel management informationization.