Traditional Culture Encyclopedia - Traditional customs - Why more and more companies choose to do online marketing?
Why more and more companies choose to do online marketing?
1, strong sensory
Traditional media can do, 90% of the Internet can do, such as video ads, the Internet can do the same, but also according to the different consumer groups to design graphic, text, sound and animated ads, the user's sensory better.
2, long retention time
This is the traditional marketing can not be done, some ads in the newspaper, although seen, but very few people will be saved, but to do Internet marketing is different, the information can be saved for a long time, the innovative marketing thinking has also found that some companies have not been done before the network to promote the information will still be retained.
3, wide range of dissemination
The Internet allows information to spread to any corner of the world with the network, breaking the regional restrictions of traditional media, such as we see in Shenzhen, the United States 5 minutes ago, or want to see the United Kingdom a certain newspaper on a certain piece of news, it is necessary to go now to buy the country's newspapers? Obviously not possible, but we can learn about these news through the Internet.
4, targeted
On the Internet, we carry out network publicity, we can have a purposeful selection of the population targeted, but the traditional media can not be done, take the brain platinum, many people have seen the ads of the brain platinum, but not necessarily more to buy, because the TV media is not targeted, can only rely on the TV play over and over again.
5, interactivity
Internet marketing allows businesses and consumers to have an interaction between the traditional media, this exchange is very little, the enterprise is only through the television, newspapers will be passed out, as for the customer's comments and suggestions is very difficult to get feedback, the use of instant messaging tools, once the user expresses dissatisfaction or consulting problems, we can quickly give a response. On the Internet, consumers can find businesses, and companies can also go to find their target customers, which is a two-way process, and no longer a single business looking for potential customers in the past.
6, low cost
In addition to some bidding ads, we can also do some free promotion, will be published on the website with the soft text of the enterprise information, eliminating the store rent and labor costs, you can save the enterprise a lot of money.
These characteristics of network marketing, but also its advantages, can make network marketing become the trend of the economic market, but also so that many companies have to test the waters of the reason, innovative marketing thinking think want to do a good job of network marketing, you need to be good at taking its strengths and avoiding its shortcomings, only to tap into the network market to more wealth.
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