Traditional Culture Encyclopedia - Traditional customs - The cover of the magazine is called "Golden September and Silver 10". Why are September and October so popular?

The cover of the magazine is called "Golden September and Silver 10". Why are September and October so popular?

First of all, golden nine silver ten is a concept of time. Generally speaking, September and 10 are seasons for changing seasons, and many fashion items will be launched at this time. Consumers will choose more types, and the fashion trend is the most turbulent in these two months. All kinds of new clothes want to take this opportunity to lead the trend. At the same time, September is autumn, and autumn is crisp. People are rich in life, impulsive in consumption, more likely to spend money, and naturally there will be a consumption climax. So there is a saying on the cover of a magazine.

9. 10 enters the autumn harvest season, which is the season of agricultural harvest. According to people's income and expenditure psychology, consumption, investment and other expenditures are all driven by emotions. In autumn and winter, especially at the turn of the two seasons, household consumption has increased significantly, which is a concept of consumer finance with time and season.

In addition, like the real estate industry, many properties will open in September, 10. At this time, people's consumption psychology is relatively loose, so it constitutes a relatively high purchase compared with other months, so the consumption in these two months will be significantly higher than that in other months. This is the phenomenon of "golden September and silver ten".

Seeing September and 10, the harvest season has arrived, and the annual fashion magazine Jin Jiu War has also begun. Major fashion magazines have published the cover of September. The covers of the five major magazines include great gods like Gong Li and Zhang Ziyi, and popular women groups like Leah Dou and Zhou Dongyu. It's really nice ~

The "Jin Jiu" war in fashion magazines has started, and it seems to be a bloody battle. It's really not an exaggeration. After all, not everyone can be on the cover of September fashion magazine, nor can ordinary people be on it, let alone the top five magazines in the magazine industry.