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Basic characteristics of e-commerce

Basic characteristics of e-commerce

E-commerce is the comprehensive application of information technology, and its goal is to improve the efficiency of business operation between trading partners. The data and materials in the whole transaction process are electronic, and the transaction is paperless and direct in the whole business operation process. The following are the basic characteristics of e-commerce that I have compiled for you. Welcome to read and browse.

First, the characteristics of e-commerce

E-commerce is the comprehensive application of information technology, and its goal is to improve the efficiency of business operation between trading partners. The data and materials in the whole transaction process are electronic, and the transaction is paperless and direct in the whole business operation process. E-commerce can make all participants in the trade link contact more closely, meet the demand more quickly, choose trading partners on a global scale, and get the maximum profit with the minimum investment.

Compared with traditional business activities, e-commerce has the following characteristics.

1. Transaction Virtualization

Trade activities conducted through the internet, from trade negotiations, signing contracts to payment, etc. All of them are done on the Internet through computers, without face-to-face, and the whole transaction is completely virtualized. For sellers, they can apply for a domain name in the network management organization, make their own home page, and sort out product information online. With the development of new technologies such as virtual reality and online chat, buyers can choose goods according to their own needs and feed back information to sellers. Through the interactive transmission of information, electronic contracts can be signed, transactions can be completed and electronic payments can be made. The whole transaction is carried out in the virtual environment of the network.

2. Low transaction cost

E-commerce has greatly reduced the transaction costs of buyers and sellers, which are embodied in:

(1) The farther the distance, the lower the cost of information transmission on the network than letters, telephones and faxes. In addition, the transmission time is shortened, the repeated data entry is reduced, and the information cost is reduced.

(2) Buyers and sellers conduct business activities through the network, without the participation of middlemen, which reduces trading links and circulation costs.

(3) Sellers can introduce and publicize products through the Internet, which avoids the cost of advertising production and printing products in the traditional way and reduces the cost of publicity.

(4) E-commerce implementation? Paperless trade? , can reduce 90% of the file processing costs, reduce management costs.

(5) The Internet enables buyers and sellers to communicate supply and demand information in real time, making it possible to produce and sell goods without inventory, thus making the inventory cost as zero as possible.

(6) Can the enterprise realize it by intranet? Paperless office (OA)? , improve the efficiency of internal information transmission, save time and reduce management costs. Through the internet, the company's headquarters, agents and subsidiaries and branches distributed in other countries are linked together, responding to local market conditions in time, producing and selling in time, reducing inventory and delivering goods quickly, thus reducing product costs.

(7) The traditional trading platform is the ground store, and the new e-commerce trading platform is the networked computer, which eliminates the operating cost.

3. High transaction efficiency

Because the Internet standardizes commercial messages in trade, the global commercial message transmission can be completed in an instant, and the computer automatically processes data, so that the processes of raw material procurement, product production, demand and sales, bank remittance, insurance, cargo consignment and customs declaration can be completed in the shortest time without special intervention. E-commerce overcomes the shortcomings of traditional trade methods, such as high cost, easy to make mistakes and slow processing speed, which greatly shortens the transaction time and makes the whole transaction very fast and convenient.

4. Transparency of transactions

E-commerce enables buyers and sellers to conduct the whole transaction process from negotiation, contract signing, payment and delivery notice online. Information transmission is smooth and fast, which can ensure that all kinds of information can be automatically checked in real time and prevent the possibility of forging information. For example, in a typical license EDI system, because the communication and verification between the issuing unit and the verification unit are strengthened, the fake license is not easy to escape.

5. Enhance the competitiveness of enterprises

E-commerce enables many small and medium-sized enterprises to realize all-weather and international business activities through the network. Publicity and marketing through the network can create more sales opportunities, thus improving the competitiveness of enterprises.

6. Promote economic globalization

E-commerce enables people all over the world to understand international business information, accelerate information communication and exchange, and promote the development of international business activities. Transnational business activities have become more and more simple and frequent, adapting to the development trend of economic globalization.

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