Traditional Culture Encyclopedia - Traditional customs - What's the difference between customized tour and ordinary tour?
What's the difference between customized tour and ordinary tour?
Ordinary tourism products: based on reducing costs, sacrificing individuality, and enlarging * * * *, there is basically no benefit segmentation and demand segmentation. It provides low-standard and low-cost oriented conventional products, subsidizes cost differences by increasing service items and shopping, thus increasing income and profits. The operation focus is on group formation. The focus of the service is to complete their respective tasks.
At present, the products and services provided by traditional ordinary tourism enterprises are difficult to meet the needs of all tourists. Therefore, there is a huge gap between the needs of tourists and the products provided by tourism enterprises, which provides a huge opportunity for the emergence of personal customization in tourism. Customers search for information about tourist destinations on travel websites and choose their favorite tourist destinations. Then travel websites customize special travel routes according to customers' requirements.
In addition, news information, tourism knowledge, scenic spots introduction and transportation and accommodation information of customized travel websites provide tourists with what they want to know most. On the other hand, due to the decline in the service quality of tourism enterprises, travel agencies are also reducing the service quality while reducing the cost of tourism, which makes the domestic tourism industry fall into a vicious circle of price war, thus making travelers lose their interest and trust in relying on travelers. Personal tailor tourism subverts the concept of getting on the bus to sleep, getting off the bus to take pictures and being led by the guide, and makes a brand-new journey of serving customers and making them happy!
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