Traditional Culture Encyclopedia - Traditional customs - Product operation in the end to do what?
Product operation in the end to do what?
This is the 1st tweet of the egg-laying diary, thanks to Mr. Mao's DDL.The following content is purely personal sharing, welcome exchanges to tease! Brush so long APP, still do not know what in the end is product operation? What does it do? Is it product or operation? Can you touch the fish? What is the development? Parents do not have to worry, listen to me to tell you through. First of all, we have to understand the difference between product and operation post. Because the traditional industry and the Internet industry job attribute difference is still quite big. The following product operation is a general reference to the Internet industry. Product post is the position of product management within the enterprise, responsible for market research and based on internal and external environmental needs, to determine the product strategy and positioning, coordination of development, operation, design, etc. to promote the release and optimization of the product. The operation is more extensive, its **** sex is, are centered on a core theme and then carry out the means, implementation, to the effect of the evaluation of a set of processes. Simply put, the product is responsible for giving birth to a child, the operation is responsible for milking the child. You brush the jittery voice, Taobao, Xiaohongshu various APP, play the game, is a product. What have you brushed on it, how long have you watched it, and have you paid attention to the collection? Love to read the article or love to brush the video? These user data and behavioral analysis, is the product operation daily need to track feedback. He can continue to drive the product forward, so as to create higher value for users and get a better experience. In short, product operation is centered around the product, using a variety of operational means to improve the core data of the product, so that the child grows up. Everything is difficult at the beginning, the latter is difficult, you slowly get used to it. It is difficult to give birth to a child, it is also difficult to raise a child, parents who have brought children are clear, right? I, as a child, can also y appreciate the difficulty of being a parent (not ashamed of being a filial son, mistakenly) ran off course, start over. Back to the work of product operation, because it is centered around the product to carry out the work, can be divided according to the life cycle of the product to work content. The following product operation work content is like the struggle history of a baby mama. It is a process from 0 to 1, from nothing to something. The work content of product operation product early stage. You have a plan, I have a deal. we shoot the blackboard to finalize the positioning of the final product and target users. Product development. I don't have much to do with me, to product managers and R & D partners to cheer. Product launch. Busy to take off on the spot! User complaints, data analysis, report feedback, all departments will catch you to problem feedback, directly dry over! Product iteration. Although busy, but well organized, or has been accustomed to, this stage belongs to most of the product operators daily work rhythm, after all, experience from 0 to 1 product opportunities are rare. Did not give the whole confused right? I soul summarize: you can see: the product manager is actually more internal management, the main coordination of technology, operations, business side. Product operation needs to face the front line, from time to time to accept the user's soul torture. As a product operation, you need a strong heart, agile mind, and unique charisma. The scene is: the user feedback a bug you first give him a hug with the product to chat with the last everyone feel glad that you are very good they are often the most understanding of the user, the core of the operation is offline, the core of the offline is the service. Do not ponder through the father is how to think, but also want to want to enjoy the promotion and salary increase? Playing games to insert eyes, do products to mine, after all, can see clearly is the product and even the premise of the survival of the enterprise. Do product operations need responsibility and commitment, more need to be careful and patience, analytical ability and output does not have to be less (nonsense.)! Do which line does not need). More need to be careful and patience (reason I understand), analytical ability and output need not be less (hurry to say that career planning it less _ long-winded). Therefore, it is no exaggeration to say that the product operation of this position is a comprehensive breeding talent, the future is promising ah ~ ~ because the operation post, methodology and operation ability is generally common, the operation of various positions between the transfer is relatively easy, here will not expand more. Product operation job planning is divided into two kinds: one is business-type, favoring the professional skills of product operation; the other is management-type, favoring the operation of the overall direction of the control, as well as the management of the business team. Management type business type finally see some real, excited heart, trembling hand, hurry to save a picture. Take the city of Shanghai to see, product operation positions compared to the average salary of all positions in Shanghai 8.2K, to be 84.1% higher. The data statistics rely on the public salary released by the platform, only small partners for reference Oh ~ the public salary released by the platform, only small partners for reference Product operation 15K a month, I have reservations about this ha. Touch the wallet, always feel a little empty ~ calendar year salary change trend from the calendar year salary change trend, you can see that the overall is still upward trend, but 21 years compared to 20 years there is a slight decline. However, for the average salary, this wage level is also considered to be relatively decent. Industry competitiveness North, Shanghai, Hangzhou, Shenzhen and Guangzhou, the top five cities, is also a dense city of Internet companies. There are a lot of product operation job opportunities. Industry competitiveness is mainly from the perspective of choosing the industry to level out the salary level, you can choose what type of product operation you want to do through the industry. Overall, product operation is a cost-effective position that can improve your soft skills and hard skills in the workplace in all aspects. Well, sharing the basic content about product operation, now you have a general understanding of this position? No? Then read it again for the billionth time! Don't play dumb for me! Not enough? And listen to the next decomposition ~ the next preview: how to be a good product operation?10 private website, product operation to pick up the transfer to do product operation, you have to consider the three points why I advise you not to come to the product operation 1, there is no data analysis, don't come 2, there is no business insight, don't come 3, can't carry the pot of anti-pressure, don't come
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