What are the advantages and disadvantages of e-commerce and physical stores?

Advantages:

1. The emergence of e-commerce platforms breaks the limitations of time and space. You can buy products anytime and anywhere, saving consumers' purchasing time.

2, the e-commerce platform greatly reduces the labor and material resources, store rent and operating costs.

3, changed the traditional way of commodity circulation, reducing the intermediate links, so that direct transactions between producers and consumers become possible, while improving efficiency.

Disadvantages: 1, not all products are genuine. 2, there are a small number of false transactions. 3, e-commerce logistics is not perfect.

Brick-and-mortar stores:

Advantages:

1, consumers prefer lack rather than abuse. For some high-priced goods, people are more eager to shop in physical stores. Physical stores can see the physical object, customers can directly check the physical object. Physical stores are more likely to give customers a sense of reality in kind, far more three-dimensional and real than simple pictures and text. This is the biggest disadvantage of online shopping. After a few unpleasant online purchases, many people know that some goods can not be purchased online, so they still return to the physical store.

2, physical store buyers can communicate directly with the owner or attendant face to face, according to the feedback to check the details of the goods.

3, it is very convenient for people to shop in physical stores. Buyers can get their purchased goods directly, the business will provide bags and other packaging, buyers can take back directly. If you buy some big appliances, the merchant will also ship them home for installation. Of course, this kind of transportation is also short-distance transportation, and does not support long-distance transportation. The express delivery cost of online shopping also makes some consumers choose physical stores.

4, shopping in physical stores can enjoy the fun of shopping with friends, bringing people spiritual pleasure, which is not online shopping.

5, physical stores good after-sales service to reassure consumers.

Weaknesses:

1, physical stores have certain limitations on the types and quantities of goods.

2, input costs: the initial cost of opening a physical store is higher in terms of decoration, procurement, personnel, licenses and so on. Operating costs are high, and physical stores need storefronts. Should consider the location, so a good storefront rent is very expensive.

3, peer competition: more physical stores. Although the opportunity is equal, but the same goods are comparable. Peers directly reduce prices, affecting the profits of physical stores.