What is the difference between traditional marketing concepts and modern marketing concepts?

Traditional marketing is divided into three stages:

The first stage - production-oriented stage (the market situation is more demand than supply, enterprises are concerned about large-scale production, relying on large-scale standardized production to reduce the price of competition in the market);

The second stage: the product-oriented stage (from the production-oriented to the product-oriented enterprises to pay attention to product quality enhancement, product quality is excellent, and will be recognized by the market);

The third stage: sales promotion stage (holding the concept of sales promotion enterprise will get market recognition) will be recognized by the market, thus the emergence of "marketing myopia");

Third stage: marketing stage (marketing concept of business operators that only good products and low cost will not necessarily instinctively attract customers, but must be advertised through the enterprise to the customer and marketing to promote customer understanding and acceptance of the product). and acceptance. (The marketing concept sees the customer as passive and late pure, and believes that only intensive stimulation can attract customers.)

Modern marketing concept: in general, it is market-oriented, and later by the development of eco-marketing, relationship marketing, social marketing, integrated marketing, etc., the main idea of modern marketing concept is: 1. to meet the customer's needs as the center. 2. to focus on the development of long-term interests of the enterprise and the realization of the strategic objectives. 3. the enterprise must be through a variety of marketing strategies and the integration of the marketing of various sectors to achieve their own objectives;