What are the advantages of the new forces of building cars? Are there any benefits?

What are the advantages of the new forces of building cars?

No historical burden

The biggest advantage of the new car-making forces is that there is no historical burden. Many business models can be tried and many innovative ideas can be done. However, if the traditional new energy OEM wants to innovate, the historical burden will be heavy. Let's not talk about the short-term sales pressure, the constraints of various forces, the consideration of shareholders' interests (if listed) and so on. This leads to the free play of traditional OEM. There's not much room.

The vernacular is: the new force of making cars is barefoot and not afraid of wearing shoes. Open your arms and do it!

Standing on the shoulders of giants

The traditional fuel vehicle market has developed for more than 100 years. Many good business models and new forces can be used for reference, and many disadvantages can be avoided. Many innovative ideas, even whimsical ideas, can be tried by setting up a special project team. If they succeed, they will be celebrated. If they fail, there is no big problem. It is innovation. How can each project succeed?

Cross-border integration

Integrating traditional webmaster and Internet thinking and cross-border integration should be the third advantage. The core of Internet thinking should be user-oriented, iterative and updating. Weilai's service concept is user-oriented, and all business is centered around users, which is closely related to Li Bin's Internet background.

Xpeng Motors, the product gene of intelligent internet is also closely related to his own internet background. These internet thinking and so on. After being integrated into the traditional car-making field, it can collide with sparks. From the current terminal sales of Weilai and Tucki, it can be confirmed.

Are there any benefits?

Bian Xiao didn't particularly understand who the landlord meant by welfare.

If he is an employee, Bian Xiao works in a new car-making unit and has no benefits. Startups are still very bitter, and overtime is normal. Several meetings will last until three or four in the morning.

If it is good for users, especially the first batch of users who eat crabs, many similar "first batch of exclusive users" plans will be launched, all of which are free for life: free maintenance, free road rescue, free transportation and so on. Tesla has the benefits of free charging at the lifelong super charging station and free OTA upgrade for the first batch of car owners.

If it's for yourself, there must be many benefits. Wei Lai and Tucki are the typical ones favored by capital. How nice it is to spend investors' money and do what you want! There are many new forces to build cars, and they will also get strong support from local governments, giving funds, land, factories and so on. There are all kinds of green lights. This benefit is really not small.

summary

It is difficult to subvert the traditional fuel vehicle market that has developed for more than 100 years with innovative ideas. Bian Xiao believes that as long as there are 70% basic work, 25% differentiated work and 5% innovative work, it is already very good to build a new force.

I hope this article can answer the landlord's question.