Industry Analysis of Weibo Literature

Since the rise of Weibo, a new internet thing, many writers began to test Weibo's literary creation. Some have dabbled, some are still exploring, and only a few writers have found their own way. So, what problems should Weibo grasp in his literary creation? Weibo literature is a new style. As far as Weibo is concerned, Sina, Tencent, Netease and Sohu have not found a profit model, so can Weibo literature make a profit and open up the first experimental field?

First of all, the differences in characteristics determine that Weibo literature has potential business opportunities. First, the most striking feature of Weibo literature is its works, not its simple scribbling. Since it is a work, it must be literary, ornamental and artistic. Therefore, Weibo has no profit model, which does not mean that Weibo literature has no profit model; Secondly, Weibo literature is different from traditional literature, and it is a "micro" word. Micro not only represents less, small and short, but also represents essence, beauty and convenience. Perhaps at present, online literature and traditional literature are already deep and huge, and only a few people can get the manuscript fee depending on the author's reputation and the number of works watched. This is undoubtedly a psychological injury to a tireless author who can't get the manuscript fee or get a very small amount of manuscript fee. Many writers want to pursue writing as a profession and career. Of course, our writers are not businessmen, and spending money every day can't write anything good, but if we want to survive and develop, we need the only thing that can prove the value of our works at present, so Weibo's literary creation must be a good path.

Secondly, Weibo literature is easy to create, spread and appreciate, and has obvious characteristics of the times. Weibo's literary creation does not require the author to spend a lot of time and energy. Many foreign writers are untrained, and they don't have enough time to "cook" their writing. Before finding a real profit model, everyone needs to work and have a realistic career. So Weibo's literary creation came into being in his spare time. When we are inspired and have the idea of writing, we don't need to make plans to create manuscripts. We only need to enter "feelings" within 140 words on the mobile phone and computer keyboard. These short and pithy contents have become small media carrying our dreams on the Internet, mobile phone networks and short messages. You don't know, and I don't know. One day, one of your philosophical opinions has become a symbol leading the spirit of this era. And these don't require us to spend too much time running, but they are born effortless.

Thirdly, the conciseness of Weibo literature determines that it can interact with the media at zero distance. Because Weibo's literature is short and pithy, the length of two short messages is not only suitable for receiving and reading short messages and mobile newspapers, but also in the powerful RSS/XML sharing world of the Internet, Weibo's literary works may be reprinted countless times, and some of them have entered the sight of famous media and become products that reflect the value of the times. 1, about popularization. Authors can share and create their own Weibo literary works through Sina, Tencent, Netease, Weibo and Weibo Literature Network. Make use of the powerful forwarding, sharing, recommendation and other functions of Internet Weibo to gain promotion value.

2. About copyright. Because Weibo's literary works are scattered and miscellaneous, the dispute over copyright must be a difficult problem to solve. On the one hand, the author hopes to publish his Weibo literature works on other websites at the same time. Isn't this conducive to the promotion of his works? This understanding is very wrong. If it is a traditional literary work, it is enough. As for Weibo's works, they are lightweight and easy to copy and spread. Think about it. What you have worked so hard to write has been posted on the Internet by other websites without your permission, or some shameless authors have slightly modified other people's works, saying that they have written them themselves and published them openly in famous magazines, journals or magazines in Momo. Therefore, we suggest that the author seriously consider the copyright issue, respect his own labor and show your work in the right way.

3. About the update of the work. For Weibo's novels, such as Weibo's novels, the author should continue to write before the manuscript is sealed. An important reason why many authors can't succeed is that they can't persist. It is true that there are always a few high-quality products, and it takes great efforts to enter the ranks of high-quality products or even the best. Individual writers will be discouraged and give up when they can't see others reading their own content, which is a big taboo in literary creation.