Traditional Culture Encyclopedia - Traditional customs - What should I pay attention to when joining snacks?

What should I pay attention to when joining snacks?

First, the first step before joining is to choose the brand to join. Before making a choice, we should do a full investigation, do more investigation and comparison on the brands joining the industry, and choose reliable snacks to join the brand.

Second, the signing of the contract. No matter how long the contract is, you must read it carefully. Try not to miss any details before signing, focusing on the initial fee, the service provided by the snack brand and the part that needs to be borne by yourself to prevent being cheated.

Third, the location of the store. It is good to choose a place with many people, but it also depends on the audience. The address of the store should be selected according to the audience of the product.

Fourth, the decoration of the store. Some people think that the decoration must be high-end atmosphere, and some people think it should not be too clean, but it is not. The cleanliness of the facade is the first priority, especially in the catering industry. But the decoration of the shop can't be left behind, because the facade of the shop represents the first impression to customers. Decoration doesn't need to be so high-end, many people won't care too much, but it can't be too simple, and the impression will be greatly reduced. It is best to conform to the brand image. .

5. Product pricing. The pricing of products is a science. If it is too high, it will lead to high single product income, but less passenger flow, giving people a feeling of bleak autumn wind, which will easily lead to less and less passenger flow. Too low will lead to more passenger traffic, but the single product income is low, and it is easy to be suspected of being a liar. Therefore, we should price products according to the types of products, audiences and the general price of the market, and we should also grasp the balance between pricing levels.

Six, publicity and marketing activities planning. Military strategists are most afraid of fighting unprepared wars, and so are shops. It is necessary to do a comprehensive investigation in advance to determine the marketing plan, publicity method and future direction.

You can refer to the six-step joining method.