Traditional Culture Encyclopedia - Traditional customs - Investigation report on tea packaging

Investigation report on tea packaging

I. Market Overview

With the improvement of living standards and people's requirements for health, tea, as a traditional drink, is increasingly favored by people. The packaging forms of tea are also constantly innovating, from traditional paper boxes and iron boxes to multi-functional packaging with high transparency, moisture resistance and easy opening.

Second, the investigation of tea packaging forms

1, packed in cartons

Carton packaging is light in weight, easy to transport and economical in price, but it has poor moisture-proof effect and is easy to get wet, which affects the quality. Carton packaging in the market is mostly used for the packaging of ordinary tea, which is suitable for tea with heavy tea flavor and obvious appearance characteristics.

2, tin box packaging

Iron box packaging has good moisture-proof, fresh-keeping and sealing effects, and better durability and exquisiteness. It is one of the common packaging forms of many tea brands. But the disadvantage of iron box is that it is easy to rust, not suitable for long-term storage, and the price is relatively high. Most of the tin boxes used in the market are high-grade tea and gift tea.

3. Plastic packaging

Plastic packaging has good moisture-proof effect and can keep the freshness of tea, but it has poor oxygen resistance and is easy to be oxidized. Plastic bags and rainbow bags are commonly used in the market. The advantage of plastic packaging lies in its low price and quick market response. At the same time, plastic packaging also conforms to the concept of environmental protection, but its disadvantage lies in its great influence on quality and taste.

4, cardboard packaging

Cardboard packaging has a good fresh-keeping effect, especially some cardboard packaging with good moisture-proof and oxygen-proof properties, which can effectively prolong the shelf life while maintaining the taste of products and is suitable for market promotion. At the same time, the modeling space of cardboard packaging is more flexible, which can make the appearance of tea more beautiful.

5, glass packaging

Glass packaging has high transparency, can fully display the color and texture of tea, and has good quality and moisture-proof effect. It is one of the main packaging methods of high-grade tea. However, glass packaging also has some disadvantages, such as fragility, heavy weight and inconvenient transportation.

Three. Market trends and prospects

With the increasing demand for tea quality, tea packaging also needs to keep pace with the times and innovate constantly to meet the needs of consumers. At present, some new types of tea packaging have appeared in the market, such as canned, bagged and barreled. These new packages have good sealing and moisture resistance, which is more in line with the rapid consumption needs of modern people. In the future, tea packaging will pay more attention to environmental protection and sustainability, while pursuing practicality and aesthetics that are more suitable for consumers.