How to do SEO optimization in enterprise station

The optimization solution suitable for all practitioners, the enterprise website is still unreliable according to the old routine, and the search algorithm has been innovated for three years to improve the search quality, and there will be greater changes in the second half of 214 and even greater changes in 215. Capacity, fine-tuning, user experience, and user needs are all SEO concepts that I first put forward.

for enterprise website optimization, traditional methods can only get more than 1 ip product keywords, all of which are professional websites. The title is aimed at one category, and the industry competition is fierce, so we need to subdivide the website.

subdivide the website in the following situations to be a specific website.

1. Your website is a variety of websites with little connection with each other

2. Many kinds of websites are highly competitive.

If a website is a category, it will get a better search engine score.

Orderly navigation

The layers of the sections are orderly and sorted according to the core needs of users

Search engines should rank the websites that best meet the needs of users on the home page. Do it according to the needs of users.

Make a video with another column, and then make a question and answer with another column.

Successful case navigation provides video pictures, car purchase process, car purchase knowledge and so on, which makes it easier for users to find the products they want and firmly grasp the demand.

product picture: We need a big picture here, and put four detailed pictures below to enlarge it.

searching for the quoted model of aerial work vehicle rental operation is the content required by users. Analyze the user demand of the industry, formulate the words to be optimized, lay out the website, make the overall positioning in the early stage driven by the internal chain of the operation method of differential keywords, and make differences in the early stage.