Traditional Culture Encyclopedia - Traditional customs - What brand is zara? How to read it?
What brand is zara? How to read it?
ZARA (Sala) is a subsidiary of Inditex Group (stock code ITX) established in Spain on 1975. It is not only a clothing brand, but also a chain retail brand specializing in ZARA brand clothing. ZARA is the third largest clothing manufacturer in the world and the first in Spain, with more than 2,000 clothing chain stores in 87 countries.
ZARA is deeply loved by global fashion youth, but the excellent design price of designer brand is cheaper. Simply put, it is to let civilians embrace high fashion. Inditex ranks first in Spain, surpassing GAP in the United States and H & in Sweden. Denmark's M, KM has become the world's first clothing retail group.
The origin of the name
The name of Zara brand comes from Jesus Echevarria, media director of Zara brand. Recently, he said that Zara was named after a bearded Greek. Amancio ortega, the founder of Zara brand, saw a movie Zoba the Greek on 1969 and decided to name his brand after Zoba.
Echevarria told The New York Times: At that time, there was a bar named Zorba. The founder of the brand was worried that the two names would cause confusion, so he rearranged the alphabetical order and finally decided to adopt the name Zara.
Reference to the above content: Baidu Encyclopedia -ZARA
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