What are the types of advertising

The media of communication as the standard is generally divided into five categories: traditional paper media (newspapers, magazines, advertising), television, radio, outdoor, Internet advertising.

The types of advertisements are divided into the following according to different categorization methods:

1, divided into: product advertisements, brand advertisements, conceptual advertisements, and public welfare advertisements according to the standard of content

2, divided into: informative advertisements, promotional advertisements, image advertisements, advice advertisements, public welfare advertisements, and promotional advertisements according to the standard of purpose

3, divided into: single advertisements, series advertisements, focused advertisements, and promotional advertisements according to the standard of strategy. Ads, series ads, focused ads, repeated ads, marketing ads, comparative ads, persuasive ads

4, divided into the media as the standard: newspaper ads, magazine ads, TV ads, movie ads, network ads, package ads, radio ads, poster ads, POP ads, traffic ads, direct mail ads, car ads, ticket ads, lunch box ads

5, to the scope of dissemination as the standard is divided into: international advertising, national advertising, local advertising, regional advertising

6, to the dissemination of the object as the standard is divided into: consumer advertising, corporate advertising

7, to the main body as the standard is divided into: general advertising, retail advertising