Advantages and disadvantages of shopping malls and commercial streets

Shopping malls are large-scale department stores, with the advantages of complete goods, good quality and good after-sales service, but the disadvantage is that they cannot bargain; Most commercial streets are privately owned. The advantage is that you can negotiate freely. The disadvantage is that some goods are not refundable and the quality cannot be guaranteed.

Shopping malls are no longer simply hoarding goods. Scientific and reasonable layout design of shopping malls has become a restrictive factor for the development of shopping malls. Good shopping mall layout design can create a comfortable shopping environment, and good shopping mall layout design can organically combine the action routes of customers and shop assistants to facilitate customers to buy goods.

Commercial street is the main place where people gather. It is arranged in the east-west direction and symmetrically with the entrance as the central axis. Elements of towers, arcades and rain shelters are often used on the facade of buildings to create a new spatial division. Indoor space is an organic combination of modern western shopping malls and traditional shops in China.

classify

Commercial streets can be divided into professional commercial streets and compound commercial streets according to whether the goods they operate are professional categories or uncertain compound forms. Professional commercial street shops often focus on a certain kind of goods, such as building materials, auto parts, bars, leisure and entertainment. Shops in Courtyard Commercial Street are not sure about their own products, and operators can operate at will according to their own ideas, such as Xidan Commercial Street in Beijing and Metropolitan Street in Xuanwu District of Beijing.

Macroscopically, Wangfujing Commercial Street in Beijing, Nanjing Road in Shanghai, Huaqiang North in Shenzhen, Zhongjie in Shenyang and Chaotianmen in Chongqing all belong to commercial streets, but they are actually composed of shopping centers, department stores, sporting goods stores, entertainment, restaurants and other commercial real estate. Microscopically, the common commercial streets are building materials, auto parts, clothing boutique street, bar street, beauty products street and so on.

The above-mentioned commercial street with a certain kind of goods as its business content started earlier, and the naming of commercial street only reflects the location characteristics. It is more difficult for such a commercial street to succeed. Only when it develops for a long time like Wangfujing Street in Beijing and becomes a business concept widely understood and recognized by China people can it succeed.

According to the architectural form of commercial street, commercial street can also be divided into single-storey commercial street and multi-storey commercial street. Single-storey commercial street refers to the commercial street with single-storey building structure, and multi-storey commercial street shops naturally refer to the commercial street with multi-storey buildings.

In addition, it can also be divided into commercial streets in the form of shops, commercial streets in the form of shops, commercial streets in the form of shops and commercial streets in the form of shops and shops.