What are the main types of food packaging?

Packaged food is very common in our daily lives. During the design process, we need to choose the appropriate type according to the packaged food. Most of these types will be displayed in the following aspects.

1, local specialty food

Local product packaging, as the name suggests, is reflected in its "tourte" characteristics, that is, local characteristics, so the packaging should have obvious regional characteristics. As the outer packaging of local food, packaging design must consider the regional characteristics of traditional cultural elements to reflect the beauty of local product characteristics.

2. Fast-moving food

Refers to food that has a short service life and is consumed quickly. Fast food is a kind of food that people come into contact with in daily life. Excellent packaging design can stimulate consumers' appetite and stimulate their direct desire to purchase. Fast moving consumer goods packaging should analyze the consumer goods market and product consumption channels before the product is launched. Only when the appearance and use of the product meet national standards can it be produced.

3. Health products and foods

Health care products can regulate the functions of the human body, and their consumer groups are very wide. Infants and young children are potential consumer groups. As a special product, the safety of health care products is the most concerned. Its safety is not only reflected in food, but also in the packaging design of health care products.

4. Children’s food

Pattern design is a form of expression that exaggerates the characteristics of food. In the process of pattern design, children's cognitive ability and understanding ability should be taken into consideration, and the food information to be expressed should be conveyed as directly and clearly as possible in the form of pattern design. Sometimes, merchants will choose cartoon images that most children love for pattern design in food packaging, which often easily attracts children's attention and makes children purchase, increasing the impact.