The result of traditional business

I often hear friends around me say: business is really hard to do now, nothing is easy to do, and money is hard to earn. But is this really the case? If everyone's business is not good, who are these 20,000-square-meter houses sold to? Houses in Beijing also sell for seven or eight thousand square meters. Bad business is a modest statement, and those who really make a lot of money dare to publicize it everywhere. There are indeed some people whose business is not good. What I want to say is that you have to find the reason from yourself. Times have changed, and the way to make money has also changed. If you still make money in the old way, it's definitely not good. Now many people earn thousands or even hundreds of thousands a day. We should study how they do it. Even if you made a lot of money in the past, you should learn with an open mind and don't stay in the past.

Li Jiaqi, the first brother of lipstick, sold 50,000 copies per minute at/kloc-0. I don't know how much money he can earn, but I know he sells seafood from Zhangzidao Company. The stock of Zhangzidao rose yesterday, which is junk stock. You can imagine how much profit he brought this live broadcast. Aotege's faster Sanda is said to earn more than 200 thousand in one night. Out of curiosity, I watched the live broadcast for a few days. In fact, I don't have any sales skills. I just call Mai, which feels like selling goods in a night market. After shouting wheat, you can sell 654.38+0 million orders in a few seconds. The main reason why he can sell so many goods is that there are many fans, more than 30 million fans, and orders exceeding 6.5438+0 million are not easy to sell. Qian Qian the Dog tells us that the essence of making money is to help others solve problems. Making money is not that complicated. Think about what you have done to help others solve problems. Or help yourself solve the money problem. Taoism is selfish because of selflessness. When you solve problems for others, you will naturally achieve yourself.

Of course, I'm not saying this to make everyone an online celebrity. You may be very popular, but the chances of becoming an online celebrity are too low. Let me talk about my own method. My traditional business is making sea cucumbers and seafood gift boxes. Also encountered bottlenecks, fierce market competition, low-cost promotion to grab the market and other unfavorable factors. The more difficult it is, the less I can complain. Finding a solution is the way out. Your product may be good, but you don't know who to sell it to. You can settle in Tmall JD.COM or cooperate with Li Jiaqi to buy traffic, but now the traffic cost is very high. I don't know how much to give Li Jiaqi. I know a boss who makes mattresses. He settled in JD.COM at an annual price of 6,543,800,000 yuan, but he hasn't earned it back yet. My method is to accumulate high-end contacts through the community. Simple violence in the community is fast and cost-free. You just need to serve everyone wholeheartedly. Some people say that the community is just a WeChat group, but it is not. What we are seeing now are many self-built sales groups of WeChat merchants, all of which are pseudo-communities. Let me give you a few examples to understand what a community is, such as fan corner, women's Federation, deaf-mute association and so on. People with the same purpose and hobbies get together to form a community, and WeChat is just a tool. Let's think about it. If you are the leader of these organizations, then your influence is very great and everyone has a high degree of trust in you. Then whatever you do, you can do it well. The essence of being a community is that you should be the organizer and leader of the community, serve everyone to solve problems and be selfish with your selflessness. If the purpose of building a group is to sell goods, how many people will care about you What the community does may make me talk for days. In fact, the role of theory is relatively small, mainly in practice.

I'd like to say more about your products. My opinion is never to sell low-end goods, because a large number of historical data tell me that businesses selling low-end cheap goods are unsuccessful. The only advantage of being cheap is the price, and the rest are problems. Your positioning must be high-end, don't just fight price wars, discount promotion is the stupidest method, and everyone will focus on improving product quality and service, so that your road will be wider and wider.